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Between promoted tweets, unduly specific banner ads and a never-ending onslaught of marketing emails, it's impossible to escape targeted advertising. Luckily, though, the white noise of the internet can largely be ignored or hidden by ad blockers and spam filters. But what if paper and ink letters...

13 days ago 0 Comments
June 23, 2015 at 7:57AM
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Roku and advertising firm Innovid have joined forces to make advertisements on the company's streaming set-top boxes both more accurate and more entertaining. The new ad format will reportedly allow viewers to do things like play games (using the Roku remote), browse a retailer's stock and current...

18 days ago 0 Comments
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Don't like having to wrestle with pop-up ads and similar intrusions when you're browsing the web on your iPhone? You might not have to when iOS 9 rolls around. Apple has quietly let slip that the operating system's version of Safari includes support for content blocking extensions, much like its M...

26 days ago 0 Comments
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In July of 2014, New York State did what few thought possible at the time: Its legislature passed Assembly Bill 6357 (better known as the Compassionate Care Act of 2014), which effectively legalized medical cannabis; a bill Gov. Andrew Cuomo signed into law. Less than a week after he did so, Leafl...

26 days ago 0 Comments
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Today Instagram announced sweeping changes to its 18-month old advertising scheme in an effort to monetize all those loyal sets of eyeballs. The company is essentially opening its platform to advertisers big and small, rather than the "select" partners it's been pairing with during the past year a...

1 month ago 0 Comments
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Anxious to see what happens next in Daredevil? In the future, you might have to endure an ad first. Netflix has confirmed to Cord Cutters News that it's publicly testing ads both before and after shows. What you see as a test subject varies in length and whether or not it's skippable, so it's not ...

1 month ago 0 Comments
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That rumor of Google adding a "buy" button to shopping ads? It's true. The company's Omid Kordestani has confirmed to Recode that this super-quick purchasing option is "imminent." He didn't describe how it would work in detail, but the leak described "Shop on Google" search ads that take you to a ...

1 month ago 0 Comments
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Starting next week, Firefox beta users will start seeing "Suggested" tiles whenever they open a new tab. These are ad tiles clearly marked as such (see bottom left above), which are a separate entity from the Directory tiles Mozilla launched in 2014. See, Directory tiles are randomly selected ads ...

1 month ago 0 Comments
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A good 99.999 percent of the time, the adverts that run before your dogs sitting on cats video are irrelevant. But every once in a while, an ad hits and you want to know more. Beginning today, Google is making that discovery process way easier. According to the official AdWords blog, the new syste...

1 month ago 0 Comments
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Here in America, women are far more likely to be featured in a beer commercial than actually targeted by one. However in Germany, Astra brand beer is focusing specifically on female drinkers with an unusual and automated billboard that speaks only to them. Developed by the Philipp und Keuntje ad a...

1 month ago 0 Comments
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While advertising has become a necessary evil, some companies have become specialists in helping you rid yourself of it. If you live in Europe, you could soon find help from an unlikely ally, after a Financial Times report noted that some operators are ready to block ads from Google, Microsoft and...

1 month ago 0 Comments
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Picture the scene: you're browsing on your phone when, suddenly, you find a list of the Top 10 celebrity pets that have killed people. Now, you just have to show this to your friends on Facebook, but that means finding the share link, holding it down until it copies, opening the app and pasting it...

1 month ago 0 Comments
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If Facebook's maps for mobile have suddenly gotten a whole lot more (or less) accurate, there's a reason. The social network is now sourcing its location data from Here, Nokia's soon-to-be-sold mapping division. According to TechCrunch's sources, only the mobile web version is using the new inform...

2 months ago 0 Comments
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If you've used ad-sponsored Android apps, you've probably wondered where those ads are coming from, and whether or not there's anything to be worried about. According to French researchers, you have a reason to be cautious. They've found a way to automatically scan Android apps for connections to ...

2 months ago 0 Comments
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Gmail on the web is getting a little more drab... and arguably, that's a good thing. Google has confirmed to Marketing Land that it's no longer testing a grid view in Gmail's promotions tab that showed you images rather than plain old text. It was meant to help email advertisers showcase their off...

2 months ago 0 Comments
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The ability to silence the constant braying of advertising is great, unless you're a publisher who relies upon the cash that it generates to keep running. This tension between media outlets and ad-blocking agencies has finally spilled over into a courtroom punch-up after some German newspapers too...

2 months ago 0 Comments
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Remember that time you battled a random stranger become the "mayor" of your local coffee shop on Foursquare? Don't worry if you don't, because Foursquare remembers and now it's going to use that data as part of Pinpoint, its new advertising solution. The platform will serve you ads across multiple...

2 months ago 0 Comments
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There are plenty of rules about what you can and can't do on kids' tv, but not a lot of those rules automatically carry over to the internet. That's why a posse of advocacy groups is asking the FTC to investigate if YouTube's kids-only service is breaking laws on unfair and deceptive marketing. Ac...

3 months ago 0 Comments
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It's bad enough when apps add unwanted toolbars and buttons in your browser, but it's especially irksome when they inject ads. It's no fun to have a technical support scam interrupt your web reading, after all. Google clearly hates this rogue software as much as you do, though, as it just outlined...

3 months ago 0 Comments
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Now that Facebook has video ads, how is it going to make sure you hang around to watch more of them? According to a report on The Information, the social network is in talks with publishers like Vice, The Onion and Vox Media to make short-term videos it can host. The point to doing that instead of...

3 months ago 0 Comments