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Apple profiles iWork@work for small businesses
While iWork isn't exactly at the top of everyone's wishlist of Apple software, it still offers a fairly strong set of Apple-esque tools for creating gorgeous presentations and documents. Since the company already has a fairly thorough iWork product page aimed at the general audience, it seems only natural (if a bit long-time coming) that Apple focus on the business customer with a new set of iWork@work Profiles. Through case studies that delve into the daily duties of a photographer, a historian and an architect, Apple highlights how iWork (and iLife, of course) helps them all get the job done. Naturally, these profiles are filled with quite a bit of Apple fluff, but I think it's interesting to read some of the finer details and features that iWork offers people who are actually running businesses with it. Yes there are plenty of complaints against iWork - it's missing a spreadsheet, it doesn't do this, it messes with that - but these profiles are a nice read if you're willing to set all that stuff aside for a moment and investigate what Apple's productivity suite has to offer.
Apple posts 'Mac at Work' site
So much for those "Apple isn't interested in the science/business/pro sector" theories. Behold, Mac at Work, a new promotional site from Apple with information, case studies, online seminars and real world event listings for just about every interest and sector besides consumers. Just look at the first section, Science, with a brief case example of UC Irvine's "HIPerWall", a 200-megapixel (yes, 200) display built from fifty 30-inch Apple Cinema Displays driven by twenty-five PowerMac G5s (I wonder if their interns sneak in at night to load up World of Warcraft). Other notable case studies include an OB-GYN whose office is 100% Mac OS X, a business learning to use podcasts and even a section just for the IT Pros (though I'm not sure if that section is entirely new).It's nice to see Apple pimping their products to people who are in the market for more than just an iPod. Here's hoping they deliver the Intel-based pro goods (Mac Pros, Xserves) in August to really get the ball rolling on this push into the professional world of computing.[thanks Kevin!]
