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EVE launches in Japan, adds multilingual search tool
Japanese sandbox fans are saying domo arigato this morning as CCP and Nexon have officially launched a localized version of EVE Online in the land of the rising sun. Japan boasts the world's fourth largest gaming community, and CCP has added it to an impressive list of conquests that include English-, Chinese-, Russian-, and German-speaking markets. The company is handling all of the game-related conversion tasks via its in-house localization system, while Nexon is responsible for various marketing and support initiatives. CCP has also added a multilingual search tool to the EVE client. The new functionality "helps weld the disparate language groups present in EVE into a more global and unified game experience –- truly demonstrating the impact and value of the single shard server model," says senior producer Jon Lander. [Source: CCP press release]
EVE Online invading Japan March 28th
EVE Online has already captured the hearts and minds of sandbox gamers in Europe and America. Now, CCP is intent on bringing its sci-fi MMO to Japan (which boasts the world's fourth largest online gaming market). Beginning March 28th, Japanese players will experience New Eden in their native language. True to form, however, is CCP's decision to dump all of its worldwide playerbase into the melting pot that is the Tranquility server. The firm is also partnering with Korean free-to-play giant Nexon to make the deal happen, with the latter handling billing services as well as marketing and PR duties while CCP focuses on development. [Source: CCP press release]
