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Nexon grows in Korea and China, 'underwhelms' in America
Free-to-play is generating big bucks for Nexon. Who knew, right? The Korean gaming giant's profitability is profiled in a brief blurb at Gamasutra that focuses on Q1 2012 results. Nexon exceeded its first-quarter performance projections on the strength of F2P growth in the Korean and Chinese gaming markets. These gains were "slightly offset by an underwhelming performance for its games [in] North America," which was blamed on "certain operational challenges." Though Nexon's monthly active user count declined from 86.2 million to 82.8 million, its paying user rate increased (from 8.3 to 10.9 percent in year-over-year comparisons).
Chinese publisher The9 restructuring, cutting staff
One of the Asian market's gaming behemoths is in a spot of financial trouble, according to a story published last night by Develop. You might remember The9 as Blizzard's former publishing partner for the Chinese version of World of Warcraft. The company also invested heavily in Red 5 Studios and its upcoming Firefall shooter, and it will be publishing Sony Online Entertainment's PlanetSide 2 in China when the MMOFPS sequel ships. Develop reports that rumors of The9's cutting half of its workforce were exaggerated, but the firm is nonetheless downsizing. "We are optimizing operations programs and the relevant human-relations structures, and this optimization to increase the efficiency of the company is a necessary adjustment," the company said in a prepared statement.
