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Mercedes-Benz intros mbrace2 at CES, brings apps to the car
Here at Mercedes-Benz's CES keynote (its first), the creator of the automobile just unveiled the successor to its telematics system: mbrace2. This second generation builds upon last year's release, focusing heavily on adding social media into the mix with app support like Twitter, Facebook and Yelp via a smartphone interconnect -- much in the vein of BMW Apps and Ford SYNC AppLink. Rolling out first in the 2013 SL and later eventually to all US models, CEO Dieter Zetsche also mentioned it'll update itself, as lets face it, visits to the dealer just for new features isn't pleasant nor speedy. Stay tuned for a hands-on from the show floor in a few. Joe Pollicino contributed to this report.
Next-generation Mercedes mbrace iPhone app hands-on (video)
Last year Hughes Telematics had the Mercedes mbrace iPhone app on display, providing some OnStar-like functionality like locking your car remotely, unlocking your car remotely, and even getting navigation to your car for those times when you park way out in the lot and can't find it again when you're suffering from post-shopping marathon mental lethargy. Now there's a new version coming, getting submitted to Apple at the end of the month for a February release, and it adds a suite of new navigation features. Full details after the break.
Mercedes-Benz updates mbrace app with fancy pants 'Concierge' service
Mercedes-Benz just announced a new app that connects its in-car navigation systems with its customers' iPhones. Mbrace version 2.0 still lets drivers unlock their vehicles and, more importantly, find it in a crowded parking lot while adding location-based personal assistance ranging from entertainment, restaurant, directions, and traffic updates via Mercedes-Benz's Concierge service -- assuming you're are an mbrace PLUS customer. Destination information is then fired off directly to your in-vehicle navigation system to get you there. The updated app also includes enhanced Roadside Assistance that transmits the driver's location whenever a call is initiated. Think OnStar with a posh European accent.
