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Velti is a firm that runs advertising on mobile platforms like iOS and Android, and they were paying close attention during last Sunday's Super Bowl game to how and when mobile users were on their phones. The company has released a few tidbits about mobile usage during the big showdown, and the...

2 years ago 0 Comments
February 5, 2013 at 5:30PM
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So, catch the big game on the, er, internet? Or, if you took our advice and used more traditional hardware, you may have caught Seth Rogen and Paul Rudd trying to outdo each other to become Samsung's "Next Big Thing" promoters (only to be trumped by LeBron James), or a BlackBerry Z10 user turning ...

2 years ago 0 Comments
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We came, we saw, we sang a little karaoke and met an adorable monkey. Macworld/iWorld 2013 is in the books, and this is the first chance we've had to breathe a little and take stock. Of course, the best way to do that is to counterprogram the blackout-delayed Super Bowl and host our regular weekl...

2 years ago 0 Comments
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As noted by Philip Elmer-DeWitt, Samsung spends almost $12 billion a year to promote its brand. A chunk of this money is going to clever ads like the one below that is a lead up to the company's bigger Super Bowl Sunday spot. Apple fans will likely see the irony in the video below, which poke...

2 years ago 0 Comments
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It's Super Bowl weekend, so bring on the football, food and fun. Like most people, you likely will watch the game with snacks in one hand and your iPhone or iPad in the other. You probably already have the official NFL apps on your phone and your Zite football news all setup. So here are five a...

2 years ago 0 Comments
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You might say the day is never really done in consumer technology news. Your workday, however, hopefully draws to a close at some point. This is the Daily Roundup on Engadget, a quick peek back at the top headlines for the past 24 hours -- all handpicked by the editors here at the site. Click on t...

2 years ago 0 Comments
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After a long season, it's finally time for Super Bowl XLVII, and just as the players and coaches get ready for the big event in New Orleans, we're set on making sure you have everything you need to experience the event at home. While handy apps like Google Maps can help out ticket-holders with ind...

2 years ago 0 Comments
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There's a football game this week, in case you hadn't heard -- but that's not all. Netflix is debuting the series that it claims will change internet TV, and there's also a few other new options to keep an eye out for. Look below for the highlights this week, followed after the break by our weekly...

2 years ago 0 Comments
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Get yo' popcorn ready. When your company is announcing the latest and greatest mobile OS, why not seize the opportunity to scrape up a few million bucks to make sure the entire world gets a proper introduction? Research in Motion will be forking out for a Super Bowl spot (which averages $3.8 milli...

2 years ago 0 Comments
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Not sure what this says about the state of streaming video online, but while the first live internet stream of the Super Bowl was watched by a record 2.1 million unique viewers, it didn't receive glowing reviews. The best indicator, though, is that the engagement for the three (plus) hour event was...

3 years ago 0 Comments
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Mobile advertiser Flurry's latest report, on app usage during the Super Bowl, is fascinating for those of us who have been following the "second screen" phenomenon: The tendency of mobile device users to use their devices while also watching television or other media. Flurry notes that during last...

3 years ago 0 Comments
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While some tech pundits are bemoaning Apple's lack of ads during the Super Bowl on Sunday (the company hasn't run an ad during the big game for years), The Street's Jim Cramer is taking another view and one that is much more rooted in reality. Apple didn't need to pay for expensive Super Bowl air ...

3 years ago 0 Comments
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Mashable's Lance Ulanoff raises the question of whether Apple should have advertised during Super Bowl XLVI. He points out that 28 years after the debut of the "1984" commercial that Apple sat on the sidelines and allowed its rivals to mock it during the most-watched show in U.S. television histor...

3 years ago 0 Comments
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I've talked quite a bit before about the growing "second screen" phenomenon, where iPads and other mobile devices are used as a second screen while either working on another computer or watching television. And with the biggest event on television yesterday, there was likely a lot of "second scree...

3 years ago 0 Comments