Post Thumbnail

We don't know iPad Head Girl's name, or what she really looks like under that clever environment-reflecting helmet. What we do know, however, is that our mama didn't raise us to go stroking people's faces in the street -- which is exactly what one unseemly chap eventually does in the viral market...

3 years ago 0 Comments
August 2, 2011 at 10:41AM
Post Thumbnail

Sony Ericsson is taking the viral route on marketing with its forthcoming Xperia X1, launching a new "alternative reality thriller" centered around a mysterious character named Johnny X. There's not much meat in the video the company is desperately trying to sneak into your daily YouTube diet, but...

6 years ago 0 Comments
Post Thumbnail

Sony Ericsson is taking the viral route on marketing with its forthcoming Xperia X1, launching a new "alternative reality thriller" centered around a mysterious character named Johnny X. There's not much meat in the video the company is desperately trying to sneak into your daily YouTube diet, but...

6 years ago 0 Comments

Tiz the time of year for grass to grow, showers to fall, and viral marketing to begin. And Mass Effect seems to be joining in on the swing of things by starting its own viral fun over on the inter-tubes of YouTube. YouTube member Spectre2183 posted two "emergency transmissions" and in the first one...

8 years ago 0 Comments
Post Thumbnail

The jury is out if this is brilliant viral marketing or the simple fact that when millions of people play a game they'll eventually find something hidden -- but the timing is a little too convenient. In a video for God of War II (found after the break) a player works their way to a 999,999 hit comb...

8 years ago 0 Comments
Post Thumbnail

Now that South By Southwest Interactive is coming to a close, the SXSW music festival is getting underway -- a perfect time and place for Microsoft to get the word out about its floundering Zune. Except when a viral marketer charged with putting up those distinctive magenta Zune logo posters aroun...

8 years ago 0 Comments
Post Thumbnail

The LA Times reports the Nintendo viral marketing campaign rolls on. Nintendo's marketing firm used a well-known viral marketing technique used on teen girls who are "influencers" and just transferred it to the mom crowed. Nintendo recruited "gregarious, tech-savvy moms" to promote share the console...

8 years ago 0 Comments
Post Thumbnail

So those graffiti ads didn't go down so well, "take a running jump here" didn't really take off, and that whole "racism is awesome" campaign in the Netherlands wasn't so hot -- lesson learned, right? Not so much. While it seems Sony has had its fill of offensive messages -- for now, at least -- t...

8 years ago 0 Comments
Post Thumbnail

Another webisode for Lost Planet is now available for download on Marketplace. In the trailer it's revealed that Mr. British Accent Guy* is working with a nefarious character. We told you he was evil! The trailer concludes with another snippet that may or may not be part of an ARG (Alternate Realit...

8 years ago 0 Comments
Post Thumbnail

We've always suspected that TiVo was a little ahead of its time (ever try explaining its purpose to people immediately after it came out?), but none of us could have imagined that the original DVR technology was actually discovered among the ruins of an alien spacecraft that crash landed in the so...

8 years ago 0 Comments
Post Thumbnail

Here's an update on that GoW viral marketing scheme from last week. Amateur cryptologists at the Gears of War forum think they've decoded three mysterious messages from Xbox Live member "Mfenix" and come up with a date: November 12 -- presumably "Emergence Day" for the highly anticipated game. How ...

8 years ago 0 Comments
Post Thumbnail

SanDisk has launched iDont.com, a viral marketing campaign to get people to stop using iPods and start using SanDisk's MP3 players. The site features images of sheep and robots sportin' iPod earbuds to show that you are a mindless fool for buying an iPod (the first rule of marketing: insult your ta...

8 years ago 0 Comments
Post Thumbnail

In a viral marketing move that's sure to draw the fire of Apple fanboys enthusiasts (probably right here in the comments, if history is any indication), SanDisk has posted a website called "iDon't" that encourages people to flee the closed iPod universe (the "iTatorship," they call it) -- and to p...

8 years ago 0 Comments
Post Thumbnail

Don't wanna wait for Sony to complete their teaser campaign to peep that Vaio they're trying to generate some buzz about? Don't worry, jkOnTheRun has got you covered (well, maybe). According to site founder James Kendrick, a "reader who wishes to remain anonymous" sent him a number of pictures of ...

8 years ago 0 Comments
Post Thumbnail

I forgot to mention that Bungie also called  ilovebees2.com a "fake" insofar as that term relates  the shady world of viral maketing campaigns and their company. In fact they seem sort of insulted that anyone would accuse them of using the same gimmick twice.  Is bees2 promo...

9 years ago 0 Comments