Okay, we're as disappointed as you that we didn't get to check out Sony's 0.3mm OLED prototype up close and, um, turned on, but we were lucky to see the thing at all. They whisked it off-stage as soon as Stringer's presentation / interview was over, and we were told it also happens to be the one and only unit in the world. Bottom line: from what we did see, the picture looked about as crisp and vibrant as the XEL-1 (which is to say, quite). And in terms of thinness? It looks like a shiny, magic piece of paper -- which left us kind of stumped as to how Sony can make any display even thinner (but we're sure they'll try).