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Mark Cuban figures out how to "save internet video"

Darren Murph
07.16.08
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We won't restate the irony found in an internet tycoon bashing online TV (oops...), but Mark Cuban has seemingly come up with a few brilliant ideas since claiming that internet video was a failing enterprise back in March. Essentially, Mr. Cuban reckons that HDTV currently being delivered over the internet to LCD monitors around the globe should actually not be transmitted via the compressed methods currently used. Rather, he asserts that we should "move the video cloud to the node and encode and insert into traditional video distribution systems." In other words, deliver internet TV to your existing cable / satellite set-top-box, giving end-users the ability to create playlists and customize shows. We'll admit, we're warming to the idea in general, but trapping users into a cable / satellite bill isn't that appealing for those who lavish the ability to watch some of their HD via OTA and some of it via the 'net. Still, we're sure he's got that niggle all figured out too -- but why would he reveal his secrets before taking it to the bank?

[Thanks, VANBROTHERS]

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