TIVO TRANSFORMS THE TV WORLD ONCE AGAIN BY OFFERING A NEW WAY TO SEARCH
& DISCOVER CONTENT
Introduction of New TiVo Search Means Channel Surfing is a Now Thing of
Find What You've Been Missing
LAS VEGAS, NV. January 7, 2009 -TiVo Inc. (NASDAQ: TIVO), the creator of
and a leader in television services for digital video recorders (DVRs),
today showed the future of television, unveiling a redesigned TiVo
Search feature that offers improved search results with a completely new
High Definition design, all at no additional charge. TiVo Search brings
users the power of choice, offering millions of pieces of content not
available via cable or satellite, along with thousands of linear TV
choices. Delivered via broadband, TiVo Search combines a graphics rich
experience with simplicity and relevancy that makes it a truly
revolutionary way to get more out of your TV.
"What Google did for the Internet, TiVo is now doing for the TV,
bringing people a combination of excellent search results and innovative
discovery that can't be found anywhere else," said Tom Rogers, CEO and
President of TiVo Inc. "TiVo has always been known as the best way to
watch what you want, when you want it. Now we're taking that to a new
level, using TiVo technology to find just the right program from
hundreds of channels and thousands of broadband options, all in seconds.
It is clear TiVo is leading the way in providing more choice, and also
leading the way in finding content quickly. TiVo Search is a new way to
find what you've been missing."
TiVo Search takes advantage of extra screen size afforded by high
definition televisions by showing more details about a highlighted
program than ever before, eliminating the need to dig down into each and
every program to learn what it is about. It ensures the most important
information is surfaced right up to the screen you're already on,
equaling less navigation and quick, accurate results.
"One of the best things about the new TiVo Search feature is how it
works as a discovery engine, helping users find content they didn't even
know they could get," said Jim Denney, Vice President of Product
Marketing at TiVo Inc. "We've added a new discovery bar that gives a
quick guide to relevant content, and the search experience incorporates
content from broadband sources like Amazon Video on Demand and YouTube.
The newly tuned search engine also displays the most popular search
results of the day automatically, even when typing only a single letter.
Searches work not with just the first word of a title, but any word of
the program, which is especially handy when looking for programs with
specific search words."
The new interface not only displays in high definition, it has a focus
on finding high definition television content. TiVo search
automatically recommends high definition television channels and
episodes when users schedule a program to record. Additionally, users
can now browse shows season by season and select any episode they want
utilizing a robust episode guide. Depending on availability users may
record content from cable/antenna, download it from Amazon Video on
Demand, or use WishList searches to record it the next time the content
Seeing equals believing, and the new TiVo Search is no exception.
Starting today broadband connected TiVo Series3, TiVo HD, and HD XL
subscribers can experience a beta version of the feature on their TiVo
DVR, which can be found under Music, Photos, and Showcases. For an
online preview and to provide your comments and feedback on this new
search tool to TiVo visit www.tivo.com/tivosearch.
TiVo Search will be on display at the TiVo Inc Booth at the Consumer
Electronics Tradeshow, Room N202 running January 8th - 11th.