On Saturday, we attended Big Huge Games prez Tim Train's panel on the near death of his studio (saved at the eleventh hour by Curt Schilling's 38 Studios). And while we'll have a full writeup on the very candid panel for you very soon, we felt it necessary to share Train's word of warning to studios with long-term employees who are working on a single, long-term game: "Don't drink your own Kool-Aid."
Train issued the warning while explaining the business missteps (from the top down) at Big Huge that lead to his studio's near downfall. He explained the tale of his studio's unsuccessful attempts at pitching a "AAA" real-time strategy game to publishers unwilling to invest in his company, and the eventual "worst day of my life" when he was mere days from sending out layoff letters to the entire staff. Like Tim, we're rather glad the day never came.