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Sony reveals 'color variation concept' models of NEX-5 and NEX-3 (eyes-on)

Darren Murph

In typical Sony Style, the outfit's booth was comically large at this year's Photokina. Not that we're complaining or anything, particularly when it's using the show to demonstrate an eight-pack of colorful new mirrorless concepts. Tucked away in the NEX corner were four NEX-3 and four NEX-5 cameras, all doused in colors that aren't available anywhere at the moment. We're guessing that Sony's doing its best to beat Colorware to the punch here, and a kind booth representative noted that these were simply "ideas" and that the company wasn't yet committed to making any of them. If you're accepting opinions, Sony, the whole red-black-silver thing is getting a bit tired, so why not throw out a few more options for the style-conscious among us? We'll take two -- an orange and a white. Dankeschön.

Gallery: Sony's colorful line of NEX-3 and NEX-5 concept cameras at Photokina 2010 | 27 Photos

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