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What's in a Name: Double Fine


It's time for another origin story of an industry presence. Today, we've got Double Fine's Tim Schafer, who can thank Uncle Sam for the inspiration of his studio's name:

It came from this sign that used to be on the Golden Gate Bridge. I used to drive down from Sonoma when I was a teenager to see rock shows in the city, and I'd see that sign that said, "Slow to 45 mph, Double Fine Zone" and I thought, man, if I had a band I would name it "Double Fine" so that people would think I bought a really expensive billboard on the GG bridge. All of San Francisco is now declared a Double Fine Zone. Since I never got around to starting that band, or even learning how to play an instrument, I had to use the name somewhere!

Double Fine is currently working on a title for Xbox Live Arcade and PlayStation Network called Stacking. Like this feature? Be sure to check out the What's In A Name Archives.

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