Apple sold 645,000 devices per day in the 2nd quarter

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Blogger Adrian Kingsley-Hughes over at ZDNet did the math and came up with some staggering statistics about Apple's hardware sales during the last quarter. As we heard during the Q2 2012 earnings call yesterday, Apple sold 35.1 million iPhones, 11.8 million iPads, 7.7 million iPods and 4 million Macs. That total of 58.6 million pieces of hardware, divided by the 91 days in the financial quarter ending March 31, 2012, means that Apple sold an average of 645,000 devices per day.

Of those 645,000 units, over 385,000 of them were iPhones and about 130,000 of them were iPads. Kingsley-Hughes also played off the announcement during yesterday's call when Apple CEO Tim Cook noted that the company has sold 67 million iPads so far, and that it took Apple 24 years to sell that many Macs. In 42 quarters, notes Kingsley-Hughes, Apple has sold 344.3 million iPods, but in half that time the company has sold 218.1 million iPhones.

It's also obvious from Kingsley-Hughes's almost-obsessive charting of cumulative and quarterly sales of Apple's devices that Apple has "undoubtedly made the transition to being a true post-PC company." As he notes when discussing the chart below, "If we add Macs into the equation, they are barely a blip on the post-PC landscape." It's a fascinating visual look at the changing product mix at Apple and how it is has completely moved away from dependence on the Mac as a primary revenue source.


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