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Chinese publisher The9 restructuring, cutting staff

Jef Reahard

One of the Asian market's gaming behemoths is in a spot of financial trouble, according to a story published last night by Develop.

You might remember The9 as Blizzard's former publishing partner for the Chinese version of World of Warcraft. The company also invested heavily in Red 5 Studios and its upcoming Firefall shooter, and it will be publishing Sony Online Entertainment's PlanetSide 2 in China when the MMOFPS sequel ships.

Develop reports that rumors of The9's cutting half of its workforce were exaggerated, but the firm is nonetheless downsizing. "We are optimizing operations programs and the relevant human-relations structures, and this optimization to increase the efficiency of the company is a necessary adjustment," the company said in a prepared statement.

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