AT&T is planning to axe its traditional monthly calling and data plans for new customers -- both individual and family -- in favor of the network's latest shared data options, Engadget has learned after receiving an anonymous tip and reaching out to AT&T. It appears that this move is in response to the overwhelming success of AT&T's Mobile Share since its original debut. Existing customers who have been enjoying the older offerings won't see any change to their plan, and will even still have the option to upgrade phones, activate lines and adjust their plans accordingly without being forced onto the shared data plans (for instance, you'd be able to move from one traditional family plan to another). We've also confirmed that the individual $40 plan that comes with 450 minutes, which doesn't require texting or data, will still be available to new customers who only need an absolute basic plan. We had a feeling that it was only a matter of time before AT&T followed Verizon's move (Big Red killed off its traditional plans right when its new shared data plans launched), since the two carriers have put most of their focus on shared data plans in the past year or so. AT&T tells us that more details will be on the way in the near future, so we'll update our post at that time.
Update: AT&T has now made the news official on its consumer blog. The simplification will take place on October 25th. We've added the text from the blog post below the break, if you want to check out more details.