AckkStudios describes the plot of Y2K as follows:
"When an erratically behaving elevator claims the life of a young woman, unemployed recent college graduate Alex Eggleston takes to a primitive 1990s message board to find answers about the death of this stranger. His quest for answers leads to more questions as his research points him to a mysterious van the internet has dubbed the 'Death Cab.'"
Yes, Death Cab. Y2K may seem like a hipster paradise, but AckkStudios co-founder Brian Allanson tells Joystiq that Alex isn't a hipster – he's just a guy who knows what he likes. The same goes for the entire, real-life development team.
"For the characters in the game: No, they don't view themselves as hipsters," Allanson says. "Alex is a little bit oblivious to the fact that he's so hip. He's just living his life with his interests. Personally, speaking for the team, we don't call ourselves hipsters. If someone called us that we'd accept that as a description because we are some young people making an indie game – and that's pretty hip, I guess. Although we're really nothing like the characters in Y2K."