Latest in Gear

Image credit: Bloomberg via Getty Images

Amazon Spark curates an Instagram-like shopping feed

Users can tailor and contribute to shoppable feeds based on their interests.
247 Shares
Share
Tweet
Share
Save

Sponsored Links

Bloomberg via Getty Images

If you've ever found yourself wishing that Amazon would just advertise its products in a social media-like format that looks and functions a lot like Instagram with maybe a touch of Pinterest, then oh boy are you in luck. Amazon just launched a new feature called Spark and it's exactly that.

With Amazon Spark, users can select five or more interests, such as "Books," "Recipes" and "TV Bingewatching," and then be provided with a feed that includes product reviews and photos. Anytime one of those photos has a product that can be purchased through Amazon, a shopping bag icon will sit in the bottom right corner of the image. Click it and you'll be sent to the product's page.

If you choose to contribute your own content to Spark, you'll be considered an "Enthusiast" and will get a badge once you post or write a product review. Spark users can also comment on others' posts and give it a "smile" if they so choose -- the Spark version of a Like or Favorite.

To start using Amazon Spark, click the "Programs & Features" option in the navigation menu. You'll then have to choose at least five interests, enter your name and decide if you want to receive notifications. There are a few limitations though. First, you have to be an Amazon Prime member in order to contribute to Spark or interact with posts. Non-Prime members can create a feed, but they won't be able to post or comment. Additionally, as of now, Spark is only available on iOS and to US customers only. If you meet those criteria, Amazon Spark is available to you today.

[Image: TechCrunch / Amazon]

All products recommended by Engadget are selected by our editorial team, independent of our parent company. Some of our stories include affiliate links. If you buy something through one of these links, we may earn an affiliate commission.
Comment
Comments
Share
247 Shares
Share
Tweet
Share
Save

Popular on Engadget

The 2019 Engadget Holiday Gift Guide

The 2019 Engadget Holiday Gift Guide

View
After Math: Everything's coming up Disney

After Math: Everything's coming up Disney

View
mTiny robot review: Screen-free coding for kids

mTiny robot review: Screen-free coding for kids

View
BioWare may revamp 'Anthem' in a bid to save it

BioWare may revamp 'Anthem' in a bid to save it

View
Simpsons World shuts down as episodes move to Disney+

Simpsons World shuts down as episodes move to Disney+

View

From around the web

Page 1Page 1ear iconeye iconFill 23text filevr