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Volvo's Polestar 1 luxury hybrid will cost $155,000

It will primarily be available via subscription.
Rob LeFebvre, @roblef
April 25, 2018
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At the Geneva Motor Show last month, Volvo flaunted its long-range plug-in hybrid Polestar 1, which can pull with 600 horsepower thanks to its two electric motors and a 2.0 liter turbo engine. The final price on such a beast has just been revealed at Auto China 2018 in Beijing: $155,000 in the US, €155,000 in Europe and 1.45 million RMB in China.

Pre-orders for the luxury hybrid opened to over 7,000 people in 18 different countries in March; they were able to place a deposit on the first models available. Like vehicles from BMW, Ford, Lincoln, and other cars from Volvo the Polestar 1 will be available via subscription. "Polestar engagement will be digital and our cars will be offered primarily on a subscription basis," said President of Polestar China in a statement. "With one monthly payment covering all of the traditional costs associated with car ownership, we enable the customer to focus on the enjoyment of driving. We believe that this will help Polestar form a new relationship between ourselves and our customers."

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