If you're a sports fan, you've no doubt had that moment when you scrambled to watch the end of a live game after leaving a social function. And that can be expensive with streaming services -- do you really want to pay for a whole match just to catch the last 15 minutes? You won't have to with NBA games. As it hinted before, the basketball association and Turner are launching an option to watch games in progress at a "reduced price." They're not saying what that price is, but users have been seeing options to watch the last quarter of a game for 99 cents.