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  • Gigeno

    'Minecraft' is a microcosm of Microsoft's gaming strategy

    by 
    Jessica Conditt
    Jessica Conditt
    01.25.2018

    Minecraft is pretty important to Microsoft. Not only did the company spend $2.5 billion in 2014 to own the world's most popular building-block game, but just last week it promoted Matt Booty, the head of Minecraft, to corporate VP of Microsoft Studios. As far as Microsoft sees it, there's a direct line from Minecraft to Gears of War, Halo and all of the company's major first-party games. And now, with Booty's ascent, there's a new Minecraft boss.