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Sony's RX10 III is an impressive but overly expensive camera
Superzoom cameras aren't exactly the most exciting category when you're looking at photography equipment. They're usually almost as large as a DSLR but don't offer the advantage of interchangeable lenses. But Sony's just-announced RX10 III made me sit up and pay attention -- it may look nearly identical to the model Sony introduced last September, but there's an entirely different piece of glass on this camera. You're stuck with one lens, but what a lens it is: it covers an insane focal range from 24mm to 600mm (35mm equivalent) and has an impressive f/2.4 - f/4 maximum aperture range. That offers significantly more zoom capability than the 200mm lens on last year's model. It comes at a cost, though: the RX10 III will set you back a whopping $1,500. That's a lot of money for a camera with a fixed lens, even one as impressive as the one in the RX10 III (at least on paper). Fortunately Sony let me take the camera out for a spin at the San Francisco Zoo along with a bunch of other journalists to see how it stands up.
Sony's RX10 III zoom camera steps up to a 24-600mm lens
It feels like Sony announces a new camera every other day. Following the HX-80 point-and-shoot from earlier this month, the company is now introducing the RX10 III, its latest superzoom camera. For starters, Sony's new Cyber-shot features a Zeiss Vario-Sonnar T* 24-600mm (f/2.4-4) fixed lens, an improvement over the 24-200mm found on the RX10 II. That long glass is coupled with a 20.1-megapixel, 1-inch type stacked sensor, an ISO range of 64-12,800 and a Bionz X processor, the same chip that's on other mirrorless models like the A6300.
