XBR-A1E
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Sony's first 4K OLED TV starts at $5,000
Sony's first consumer OLED TV, the XBR-A1E was easily its best product at CES 2017, but now comes the rub: How much is it? Before I answer that, know that Sony sets tend to be expensive to begin with. And on top of 4K OLED, this one has advanced video processing, all the flavors of HDR (Dolby Vision, HDR10 and HLG), the first-ever "Acoustic Surface" sound system that's integrated within the panel, an ultra-thin, near bezel-less design, a stand-mounted sub-woofer and Android TV support, including Google Cast and Google Assistant.
Sony upgrades its 4K line with Dolby Vision ... and OLED
If you can't beat 'em, use 'em. That seems to be the logic of Panasonic and now Sony, which is announcing its first OLED TV. The XBR-A1E Bravia uses a trick we just heard about from LG Display, which embeds a sound system within the screen itself. That's thanks to the thinness of the OLED panel, which Sony claims makes for an "unmatched visual and aural experience" called Acoustic Surface. The OLED TV will be available in 55-, 65- and 77-inch models.
