Harrison
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Breaking up is painful, so is this vertical music video
If it's been a while since you've had your heart broken, and you forgot the feelings it can provoke, watching the vertical video for Harrison's song "How Can It Be (feat. Maddee)" will bring up that distinct combination of disbelief, loss, regret and nausea all over again.
Atari outlines more of its extreme makeover
Atari's reinvention continues as CEO David Gardner and President Phil Harrison delve into the company's strategy to fully embrace an online business model. Speaking to Develop, the pair expresses the company's necessary geographic expansion outside of France (home of Atari parent, Infogrames), which we're starting to see in the establishment of a UK studio and the hiring of SingStar guru Paulina Bozek.Atari also plans to produce a variety of games for PSN, iTunes, Facebook, Xbox Live Arcade, and to stay, as Harrison puts it, "broadly online distribution agnostic." Gardner quips that he has no programming skills and Harrison says he's not a good graphic artist, so they expect to hire more top talent who believe the future of the industry lies online.
New CFO at Infogrames (Atari v2.0)
Infogrames has added another new executive, with Fabrice Hamaide having just been appointed Chief Financial Officer. GameDaily has Hamaide's full resume, but that's not as important as pointing out that this is just another change in the new Infogrames/Atari that CEO David Gardner and Directeur Général Délégué Phil Harrison are building.The installation of a new CFO comes only days after Infogrames announced it would be buying Atari outright for $11 million dollars. We now wait to see if Infogrames changes its name to Atari and whatever else Gardner et al. have in store for Atari v2.0.
Infogrames buying Atari outright for $11 million
Infogrames announced that it will buy the remaining stock of Atari in an $11 million merger and will immediately lend $20 million to the company before the deal closes. Although it's been hard to distinguish the two companies, Infogrames only had a 51.4% controlling interest in Atari, which will now become a wholly owned subsidiary of Infogrames by the third (calendar) quarter.Former Sony executive Phil Harrison, who is now Directeur Général Délégué at Infogrames, said a little while ago that we should think of Atari/Infogrames as a start-up ... and we're slowly getting there. With this merger opening up the full-on name change, along with the slew of new executives the company is collecting, the Atari/Infogrames we know now doesn't seem to be the Atari we'll know in a year. Whether any of this fixes the grim financial situation of the publisher, however? That's a story for another time.
Infogrames could change name to Atari
Infogrames CEO, David Gardner, tells GI.biz that the company may drop its name (which rocks our world) completely for the Atari marquee brand. He wants the company thought of as a "start-up" and the name change to represent the "final mark" of transformation. Directeur Général Délégué Phil Harrison chimes in that the company, as it stands now with a new management team less than a year old, is "absolutely a start-up" -- it's just a start-up with 25 years of history (and some serious financial drama).Harrison and Gardner had apparently been talking about doing their own company for a long time. Harrison explains that the two had made significant plans and then the Atari opportunity came along. It was a company that had global infrastructure, offices, branding and was exactly the type of company the two were looking for. It'll probably become much easier to think of Atari as a "new" company once it announces some new IPs and gets the "old" company's games out the door, like the oft-delayed Alone in the Dark.
Atari hires new CEO, the restructuring band plays on
The new Atari keeps building steam (literally, in some cases) with the appointment of Jim Wilson as CEO. GameDaily reports Wilson has 15 years experience as an entertainment executive and a few of those were spent managing known franchises. As president of Universal Interactive he handled Crash Bandicoot, Spyro the Dragon and helped launch The Chronicles of Riddick, one of the very few good licensed movie games.Atari continues putting on a good show and adding (apparently) competent executives even as it's threatened to be delisted by Nasdaq. Now we just wait to see when Directeur Général Délégué Phil Harrison and his Infogrames army end up owning Atari outright to move their master plan forward ... whatever that might be.
Nasdaq sends Atari another delisting warning
With all its fancy new executives, everything appears to be sunshine at the moment for Infogrames/Atari; but for the third time in less than a year Atari has been threatened with delisting by the Nasdaq stock exchange. The company admits it received a letter from Nasdaq's Listing Qualifications Department stating that it had not gained compliance with the last warning requiring the company obtain $15 million in market capitalization for 10 consecutive days before March 20.Atari has asked Nasdaq for a hearing which will put a stay on the stock's execution. Meanwhile, Infogrames is looking to buy the "outstanding common stock" of the company, which may put this whole issue to rest. If Infogrames does not succeed, Atari admits there's no assurance it won't be delisted.
Harrison: Atari is the best opportunity in the industry
Gametrailers has a video of Phil Harrison's Infogrames/Atari coming out party from earlier this week, depicting the former Sony exec really entrenching himself into the current fixer-upper situation. He quite confidently says to the press in attendance, "The Atari opportunity, is the best opportunity that exists in the industry today to redefine, refocus and re-energize an incredible brand."This week has seen numerous moments where Infogrames' new CEO David Gardner and Harrison, as the new Directeur Général Délégué, have said all the right things. Giving the appearance that Atari is a salvageable brand is great, but showing some profit is always a good first step.
Harrison departure won't affect Sony's Home
As Sony über-executive Phil Harrison prepares to leave the company this Friday after 15 years, GameDaily wondered what this would mean for PlayStation's Home. Harrison is credited as a leading proponent of the Home experience going back to its beginnings on the PS2. An SCEA spokesperson said that it's "business as usual for Home."At GDC '08 some new screens and tools were shown for Home, but there is still no announcement about release. The last major progress report from late '07 showed the program is coming along, but still faces some challenges.
Sony's Phil Harrison: Wii's audience plays hard to get
At yesterday's "Lunch with the Luminaries" panel at GDC, five of the planet's most prestigious gaming industry figures had the opportunity to sit down for light snacks, civil discourse, and, of course, to flame their competitor's consoles. At least, that's what Sony exec Phil Harrison had in mind, as he warned EA Blueprint's Neil Young that the Wii is unfriendly territory for third-party developers -- due to Nintendo's overwhelmingly successful games on their own home console, everyone else can only hope to market their games to "only 40% of the installed base." Young didn't deny this claim, but retorted that the development of their most recent game for the Wii, Smarty Pants, was "very easy to build very quickly" and "fundamentally much more fun" to create -- apparently, more fun than it was to actually play. Have third-party developers resigned themselves to living in Nintendo's shadow, prompting them to fire out "easy to build," mediocre titles? We don't think they quite understand -- if only 40 percent of Wii owners are buying your games, it's because the other 60 percent know better.
Iwata is named Person of the Year
Who doesn't love the great Satoru Iwata. He's a very kind man and a pleasure to be around (this blogger knows, he met him a couple years ago). Not only that, but he has a good mind for business, as he's managed to turn Nintendo into a crazy-rich company with the hottest console and handheld on the market. Certainly, he deserves this honor.He isn't the only person from Nintendo to be recognized, however. Next-Gen's list encompasses 25 people from the industry, and other notable Nintendo folk include George Harrison and Yoshiaki Koizumi (the director behind Super Mario Galaxy).
Despite Wii's success abroad, Nintendo to keep development in Japan
Now, you might want to take a seat before reading this next sentence. The Wii is very popular. Can you believe that? We surely couldn't upon reading about it and hearing from others regarding its incredible appeal both in Japan and abroad. So, considering that demand for the console is highest in the U.S., it would make sense for Nintendo to think about focusing some of their development over here, right? Well, Nintendo doesn't have any such plans, apparently.We can understand that first-party titles are most likely going to need to be directly overseen by Iwata or Miyamoto, but what about Metroid Prime 3? It was one of the Wii's biggest titles this year, why wouldn't Nintendo want to make more titles exclusively like it, geared toward the Western gamer? Well, Nintendo thinks that's what third-party developers are for.George Harrison (is he even leaving anymore?) commented that "They're [third-party developers] doing a great job both on DS and on Wii. They tend to provide product in categories that we aren't particularly good at doing, like sports or other genres. And since they're Western publishers, they tend to be more in tune with Western tastes." So, for the time being, it looks like Nintendo's first-party development is going to stay confined to the Land of the Rising Fun.[Via CVG]
Nintendo says they're making 1.8 million Wiis a month
Hey, if they are, we haven't seen any of them.Store shelves are barren, with only a fine film of dust to rest atop their usually proud selves. Online retailers often respond to requests to purchase a console with nothing more than a "404 - You're boned" or "Ha Ha." All searches for the console have come up fruitless, often leaving one in such a sad state that suicide is not only considered, but seen as a better fate.Well, apparently Nintendo has been manufacturing quite a bit of the beautiful white console that could. George Harrison, who is due to call it quits anytime now, said that the company is pumping out 1.8 million units a month, commenting "We're at a rate now worldwide of about 1.8 million Wiis produced every month, and that's going to sustain itself until we get on top of this." He adds that Nintendo analyzes supply distribution every few weeks, citing that it is an "embarrassment of opportunity."[Via 1UP]
Kaplan hits the road, Jack
Following in the footsteps of George Harrison, Nintendo's top PR person (and the apple of Matt C's eye) Perrin Kaplan has decided to call it quits with Nintendo. She didn't state any reason why she was departing in her correspondence with Reuters, but we're sure she just doesn't want to relocate. Leaving her home of 15 years to follow her job to a new city just probably isn't a life choice she's comfortable with.Oh well, at least she'll have Matt to help her through the tough times when she departs at the end of the year.
Harrison: Sony didn't force motion controls on Lair
Maybe trying to distance itself from the critically lambasted Lair, Phil Harrison told GameTrailers that it did not force tilt controls in Factor 5's controversial dragon game. "[Motion control] was definitely not mandated by us. We've always said all along that the use of the Sixaxis is something that should be decided by the developer in tune with their creative vision for the game, so it's not something we would mandate." In spite of this, it appears that many first-party Sony titles utilize tilt controls in some way. Thankfully, many developers have learned from the mistakes of Lair, and include options to turn off the tilt controls and replace them with analog movement (for example, Ratchet & Clank Future.) In addition, Harrison doesn't find fault with Heavenly Sword's length -- a deciding factor that has limited the game's score in many reviews (including our own). "You know what? Not that many people finish games, so I think we shouldn't criticize a game for being a story, which has an arc with a beginning, a middle and an end... and actually encouraging all gamers to see all of the story, I think that's something positive." Granted, the experience looks and feels big-budget. But at the end of the day, most gamers probably want a longer journey for the increased price of admission. [Thanks, njkid1! Via GameDaily]
Harrison on the way out, taking Beatles jokes with him
Nintendo's senior vice president of marketing, George Harrison, is leaving Nintendo by the end of the year. While he didn't state a specific reason, it's likely that Harrison didn't want to move to Redwood City with Nintendo's marketing division.No longer will we have the option of resorting to a Beatles reference to cover for our lack of business understanding. We totally never did that, because we all have business degrees, but it's always a good idea to have a backup. You say goodbye, and I say hello goodbye as well.
Sony says they're giving Epic more PS3 support
For those who haven't caught on yet, there seem to be some issues with the Unreal Engine 3 and the PS3, resulting in delays for some games and cancellations postponements for others. Sony's Phil Harrison says in a Game Informer interview they didn't do enough initially to support Epic in making the UE3 -- which runs the timed exclusive Unreal Tournament 3 -- run properly with the PlayStation 3. He says Epic "isn't a huge company" and that they've "parachuted in some our [their] SWAT team of super engineers to help them." Harrison says this will increase the performance of the engine on the PS3 and gamers will take notice.Although not a red flag for casual observers, when Sony announced during their press conference that they would be putting more support behind the Unreal Engine 3, it showed a passive acknowledgment of an issue. What that issue is -- well, that's up to the lawyers to decide at this point. The lawsuit by Silicon Knights against Epic showed that the UE3 problems weren't just PS3 based, but Xbox developers are having similar issues too. Microsoft currently has "no comment" on the situation. The UE3 problem issue is something nobody wants to talk about, but could be one deep rabbit hole.[Via GI.biz]
DS may have killed the 'Game Boy' name
We all suspected that the Game Boy Advance was basically moribund, because it lacks the high-tech money-printing capabilities of the DS. Confirming our suspicions, Shigeru Miyamoto mentioned in an interview with Kotaku that Nintendo basically didn't care about the platform anymore. Now, according to George Harrison, it's not just Nintendo's "third pillar" strategy that's out, but the whole Game Boy line. He told GameDaily that "This year in our marketing you really won't see much push against Game Boy itself, so it will kind of seek its own level. It's hard to say in the future if we will ever bring back the Game Boy trademark."It makes sense for Nintendo not to bring back the Game Boy name when the DS has so much momentum. But, personally, we think it's quite sad to see a Nintendo standard go away. Oh, well, at least we've got the Wii now to take over as the most awkwardly-named Nintendo console on the market.
Rumor: Marketers head for the hills, a fond farewell to Kaplan and Harrison
It's a wild week in the world of Nintendo's upper management in marketing ... we think. Recently, Nintendo's marketing department was told they'd need to ship off to either New York or San Francisco from their current homes in Redmond. According to Game Informer, as astounding 90% decided to remain in the area and take severance pay. What's even more shocking are that Beth Llewelyn (senior director of public relations), Perrin Kaplan (vice president of marketing and corporate affairs) and George Harrison (senior vice president of marketing and corporate communications) are among the dearly departed. From Nintendo, we mean.Those are some big names dropping from Nintendo's ivory towers, and we've got to sad we're sad to see them go. George was always a nice, candid fellow, and who can forget drunk Perrin (pictured above)? Now that was a classic. We would like to reiterate that Game Informer's claim has not yet been corroborated, so we'll post an update with confirmation or denial when we get it.[Thanks, Jensonb!]
Harrison: Wii lifecycle may exceed five years
Chris Kohler of Game|Life interviewed Nintendo of America VP George Harrison about the future of the Wii system, and his responses were, well, generally unsurprising. We wouldn't expect Nintendo to suddenly change their strategy in the midst of such success.Harrison said that because of the high prices of the Wii's competitors, he expected the Wii to have a lifecycle longer than the traditional five years. (Would that mean more than 35 million installed units in the US?) And it'll continue to have a pack-in for some of that lifecycle, since Wii Sports is a "cultural phenomenon" that is helping to draw people in to the system.Harrison also mentioned that more Wii software targeted at Nintendo's new "expanded" audience would be revealed at E3, and that a game download channel is in development.There's more, including some weird comments about localizing Virtual Console games and a response to the continuing shortages. Go read the whole thing, if you are so inclined.
