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The NBA’s big eSports push begins in May 2018
The line between eSports and traditional sports is blurring, and organizations like the National Basketball Association are looking to stay ahead of the curve. Seventeen teams from the NBA will be part of the upcoming 2K League, a competition it created in partnership with Take-Two Interactive, the developer of the popular NBA 2K series. And that league is going to have its first season next May, NBA 2K League Managing Director Brendan Donohue revealed to Engadget in a recent interview.
The Cavs and Warriors will have their own 'NBA 2K eLeague' teams
The inaugural season of the NBA's "2K eLeague," featuring eSports teams owned by NBA franchises, is looking more promising now than when it was announced in February. Today, the NBA revealed that 17 of its 30 teams will participate in the eSports competition, which it created in partnership with Take-Two Interactive (developer of the NBA2K series) and is scheduled to begin in 2018. Earlier this year, the league had said it only expected about 12 NBA teams to join the project, but clearly it managed to get many more of them interested before launch.
In the NBA's eSports league, diversity means a new kind of athlete
With millions of gamers willing to watch people play League of Legends or FIFA for fun, major players in the entertainment industry see eSports as an intriguing business opportunity. Earlier this month, the NBA announced a partnership with Take-Two Interactive, developer of the renowned NBA2K franchise, to create a one-of-a-kind eSports league. This new professional gaming competition, known as "NBA 2K eLeague," will be the first owned by a major US sports organization when it starts in 2018. That's assuming the NFL, MLB or MLS don't make any sudden moves before then.
'NBA 2K eLeague' eSports squads will be owned by NBA teams
In 2018, the NBA will team up with Take Two (maker of the NBA 2K videogame series) for a groundbreaking eSports league. That's because this time, the actual NBA franchises will own eSports teams competing for the championship, similar to the way teams can own, or even share, Development League squads. There's no word on which teams will be the first ones to own one of the 8-12 initial teams in the "NBA 2K eLeague." Each one will feature five human players and the plan is to eventually have one for each of the league's 30 teams.