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Pepsi Phone comes out of the blue in China
We don't exactly know why, but China seems to have a thing for the Pepsi brand. Following the Pepsi edition Oppo N1, another company from the Far East is launching a new device that's simply dubbed the Pepsi Phone. From afar, you may mistake this aluminum device as a rebadged Oppo R7 Plus, but it's actually a variant of the $250 Koobee H7 featuring the same 5.5-inch 1080p display (maybe IPS LCD?) with 2.5D glass, MediaTek MT6592 1.7GHz octa-core processor, 16GB internal storage, 2GB RAM and backside touch fingerprint sensor -- it's likely an older version, though, judging by its thick metallic border like the one on the Huawei Mate 7. It also runs on Koobee's customized Android 5.1 with a Pepsi theme out of the box.
Yes, Pepsi is launching smartphones in China
In today's edition of baffling corporate branding decisions, Pepsi has confirmed plans to launch smartphones and a line of accessories in China in the coming months, Reuters reports. The company made it clear that it won't be manufacturing the phones, instead it'll be licensing its brand to a partner (there's really no shortage of phone makers in China). While Pepsi isn't divulging more details yet, Mobipicker reports that one of the phones is called the Pepsi P1 according to Chinese blogs. For the most part, it looks like an unremarkable mid-range Android phablet with a 5.5-inch screen, 1.7 Ghz CPU and 16GB of storage. But hey, at least it sports some nifty Pepsi logo bling. The P1 will reportedly retail for around $200 in China, and we'll likely hear official details on October 20. I wouldn't expect this to hit the US or Europe, but don't be surprised if Coca-Cola follows suit. (As Engadget's Chris Velazco points out, this phone isn't that crazy, as it's coming from the company that gave us Pepsi-Man.)
