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Mac App Store apps to get subscriptions support in OS X 10.9 Mavericks
Developers will be happy to hear that subscriptions support is coming to OS X apps sold through the Mac App Store in OS X 10.9 Mavericks. App subscriptions have long been possible in iOS apps, but this is the first time they will be available on OS X. As 9to5Mac points out, iOS subscriptions currently come in two flavors: renewing and nonrenewing. Both types of subscriptions will make their way to OS X this fall. Once subscriptions come to the Mac App Store, users will be able to manage them via a "Subscriptions" control panel in their account settings. Best of all, the ability to manage subscriptions on OS X will now allow users to control them from any Apple device, which means that users who use iOS and OS X apps that have subscriptions (like Evernote or Wunderlist) won't have to leave their desktop to enable a subscription through their iPhone. Subscriptions in the Mac App Store will be available in OS X Mavericks when it ships this fall.
Multiple accounts can use a single Xbox Live subscription on the One
If you joined us for the Xbox One reveal yesterday, you'll probably know that amidst all the excitement, we learned that a single Xbox Live Gold membership will cover both the 360 and the next-gen console. Good stuff -- no extra expenditure, subscription sign-ups or other irritations. But, it gets even better, as a couple of Microsoft bigwigs told Polygon that Live memberships can also used by multiple profiles. That means several accounts can be created on one console, for discrete friends lists, personal Home screens and the like, but they'll all be able to feed off the same subscription. We're not sure how this'll work exactly, but it already sounds better than the Gamertag-specific membership model on the 360, which is responsible for far too many amazing kill stats being lost to the dreaded "Guest" account.
YouTube launches pilot program for paid subscriptions, channels start at $0.99 per month
We've had a pretty clear indication that it was coming, and YouTube has now gotten official with one of the biggest changes to the way it does business to date. It's today kicking off a pilot program for paid subscriptions, which initially consists of a small group of partners offering channels that start at $0.99 per month. Those will include channels ranging from Sesame Street to the UFC (just over 50 in all at the moment), each of which include a 14-day free trial, and some of which come at a discounted rate if you pay by the year instead of per-month. YouTube's promising to roll things out more broadly in the coming weeks, with qualifying partners able to take advantage of the option as a self-service feature and others invited to sign up if they're interested in going the paid route. Naturally, you'll be able to view channels on the usual range of devices once you subscribe, but you will have to do the actual subscribing on a computer for now (subscribing on others devices is promised to be coming soon). The company's also quick to point out that it's still early days for the service, noting that it'll have more to say as it gets feedback from users and content partners.
World of Warcraft loses over a million subs since February, now down to 8.3 million
The world's most popular MMO has gotten a bit less popular in the last few months, it would seem. During today's quarterly investor call, Activision-Blizzard announced that World of Warcraft's subscriber numbers are down to 8.3 million. While that's still nothing to thumb your nose at, it does represent a significant decline from the 9.6 million subscribers the game was reported to have last February.
Darkfall Unholy Wars hits Steam as Valve introduces new subscription service
In a press release issued on Steam today, Valve announced that it now offers something of particular value to MMOs on the platform: subscription plans. Gamers can now subscribe to MMOs on Steam and manage recurring payments to those games using Steam itself. With Subscription Plans, Steam offers gamers the ability to sign up and manage payments for subscription-based games on Steam. [...] Steam customers may now sign-up for, manage, cancel or renew game Subscription Plans at any time, online directly through Steam. On the front lines of this new Steam feature is none other than subscription-based sandbox MMO Darkfall Unholy Wars, which relaunched just last week. Valve promises that "additional subscription-based games [will] follow" and posted a lengthy FAQ to ward off the tinfoil hat crowd.
NPD: Digital game sales growing year-over-year 33 percent
Digital games and downloadable content sales are growing at a rate of 33 percent year over year in the US and Europe, according to data presented by NPD, iResearch and Digi-Capital analysts at GDC. The speakers at the digital games sales talk noted that sales in China are expected to grow over 10 percent every year for the next three years.According to GamesIndustry International, NPD analyst Liam Callahan told attendees that digital game content sales in 2012 reached $5.9 billion in the United States. Sales in the UK reached $1.7 billion, followed by Germany with $1.4 billion and France with $1 billion. Callahan also said that digital content composes 40 percent of the United States' total spend on games, an increase from 28 percent in 2010.NPD estimated that 48 percent ($7.1 billion) of the $14.8 billion spent on games in the US in 2012 came from purchases on brand new games at retail. The other 51 percent was from digital games and downloadable content ($2.22 billion), mobile game sales ($2.11 billion), used game sales ($1.59 billion), subscriptions ($1.05 billion), social network gaming ($544 million) and rentals ($198 million). The NPD also reported a drop in used game sales from 2011 by 17.1 percent.
EVE Online hits 500,000 subscribers, heads into second decade
Most modern MMOs launch to an initial flurry of sales followed by a steady decline in player activity, but sci-fi MMO EVE Online has lived life in reverse. The game initially failed to secure a large number of launch sales but has since grown organically into one of the most successful subscription MMOs on the planet. EVE developer CCP Games told Massively today that the game has now officially broken the 500,000 subscription barrier. Subscription numbers hit the 450,000 mark following the relaunch of EVE's Chinese server Serenity in December of last year, and they have continued to climb ever since. This new subscription milestone is attributed to the success of EVE's recent Retribution expansion and the anticipation building over upcoming console MMOFPS DUST 514, which is set on actual planets in the EVE universe. EVE is due to hit its 10th anniversary this year on May 6th, and developers have been taking the opportunity to look forward at what the coming decade will bring to the game. We caught up with CCP for a quick peek at the studio's plans for the future and to find out what kind of announcements we can expect from EVE Fanfest in April of this year.
Free for All: Justifying the subscriptions I maintain
Subscriptions are a funny thing. For as long as I can remember, they've represented a level of quality to many gamers. To those players, only those funny Eastern MMOs didn't have a sub. Granted, I loved a lot of those funny Eastern games and didn't care how a game monetized itself. Watching Western players spin on a dime about subscriptions has been a pretty weird experience. The Western developers have changed as well, providing tiered services and other models that would have been seen as suspicious only years ago. I've been known as a free-to-play guy for a while. Heck, I was originally hired here at Massively to cover free-to-play games. Now that there are more free games than not, this column has spread out a bit, covering multiple topics. Payment models do still come up, as they did this week. I thought it'd be cool to examine the subs I do maintain and why -- not press accounts or accounts from long before I began working at Massively, but accounts that I choose to pay for with my own money.
Breakfast Topic: Sorting out multiple-account and -character finances
Let's face it, the way we pay for WoW affects the way we play the game. So for us WoW-playing families, altaholics, and multiboxers, how about brainstorming some ways to nudge Blizzard into offering solid multiple-account discounts? Every single member of my family has played WoW at some point, and we might reactivate some of those accounts if there were a discount designed to keep family groups on the active rosters together. Of course, any discount system would need a way to prevent farmers and groups of players from trying to co-op their way to cheaper subscriptions. I believe there's currently a limit on how many accounts can be paid by a single credit card. What other checks and balances could you put on a discount system to keep it fair? Can we think of ways to set reasonable limits without requiring onerous levels of identification and verification? And what about the economics of server transfers? It seems logical that there be a financially reasonable alternative for moving an entire realm's worth of characters from one realm to another -- or at least some discount for multiple characters. I know so many players who categorically rule out transfers that would improve their quality of life (scheduling, realm population, raiding groups, friendships...) because they can't afford to move all the characters they've grown to love. Give us your ideas! Because when it comes to our characters in WoW, it unfortunately takes more than love to keep us together.
Google Play in-app subscriptions get free trial option
In-app subscriptions found their way to Google Play this May, and now the folks in Mountain View are letting Android developers offer them with free trials. In order to make use of the freebie spans, you'll have to fork over your payment information to Page and Co. as if it were a run-of-the-mill purchase, but you won't get hit with the monthly fee until the dev-determined trial stretch is over. Developers looking to serve up samples of their episodic content can set a trial period that's at least seven days or longer right within the Developer Console, which means they can add the gratis option or alter its length without having to modify their apps. If the duration of the gratis subscription is changed, the tweak will only apply to new subscribers.
Google Play Music and Movies purchasing reaches Google TV, patches a media strategy hole
It's been one of the more conspicuous omissions in the media hub space: despite Google Play being the cornerstone of Google's content strategy, you couldn't truly use the company's music or movie services through Google TV without depending on content you'd already paid for elsewhere. As of a new upgrade, the ecosystem has come full circle. Viewers with Google TV boxes can at last buy or rent directly from Google Play Movies and Google Play Music, and the content will be indexed in the TV & Movies section alongside third-party video services and traditional TV. The upgrade also helps Google's TV front end play catch-up with its mobile counterpart by adding automatic app updates and subscriptions. While device owners may have to wait a few weeks as the upgrade rolls out, the addition signals a big step forward for a platform that has normally leaned heavily on others for help.
Funcom: The Secret World metascores to blame for share price drop
Funcom has posted an investor update on The Secret World to its official website. The company says its data are "based on current sales, press and gamer feedback, and early indicators of subscription levels following the free 30 days." The news isn't particularly good, as Funcom's share price has lost half its value in recent days. The company believes the culprit is TSW's aggregate review scores, which include the metascore at MetaCritic (72 out of 100) together with "other public sources" for tracking performance. Funcom's update states that it does not expect to meet either of its financial scenarios for the first 12 months following The Secret World's launch. Scenario one included 490,000 "average subs," while scenario two included 1,050,000 client sales and 280,000 subscriptions. In order to increase sales, Funcom is bringing TSW to Steam and "focusing on key areas for improvement of the game and ongoing activities on content updates, sales initiatives and communication." Funcom also notes that it has "significantly lower operational cost for TSW than was the case for Age of Conan" and that overall customer satisfaction is high. "A possible scenario going forward is that the game will sell less, [...] but with high customer satisfaction, it will generate a more stable subscriber base than Age of Conan. Over time, this will enable Funcom to retain more customers and generate higher revenue," the report says.
Trion selling End of Nations CE for $70, with special subscription and perks
Trion has revealed Collector's Edition details for its upcoming free-to-play MMORTS End of Nations. For $70 you'll essentially get a head start in the game, including a Black Dragons company with special units for your army, the chance to start out two commanders at level 5, two extra commander slots, and a 50% boost on in-game cash for five days.You'll also get a three-month VIP membership, with perks like an in-game store discount, extra in-game credits, and a 90 game XP boost. If you don't want to take the plunge on the CE, Trion's also offering a Founder's Edition, with different skins and fewer perks, for $30, which you can upgrade later if you so choose.Or, because the game is free-to-play, you could, you know, just wait until it comes out and see what you think for without cracking your wallet. Trion is having another closed beta event this weekend, and rolling towards an open release later on this year.
Report: Global MMO spending to top $12 billion in 2012
Number-crunching services SuperData Research and Newzoo released reports today forecasting strong growth in the MMO industry. According to the analysts, worldwide spending on MMOs will top $12 billion this year, and that's not all: The companies also predict that this number will increase to a whopping $17.5 billion in 2015. Other facts released in the reports: Yearly MMO market growth increased by 14% in the U.S. and 24% in Germany. The number of MMOs in the field has doubled since the start of 2011. Twenty-three of the 50 million U.S. MMO gamers spend money on subscriptions or microtransactions, a 3% increase from 2011. The yearly average amount spent is $127. More German players spend money on MMOs than in the U.S. -- 13% more, to be exact. Free-to-play revenues in the U.S. now account for 50% of the market, up from 39% in 2010. Science-fiction MMOs make up to three times as much money as their fantasy counterparts. SuperData CEO Joost van Dreunen says that the race for gamers' wallets is only getting started: "The current market saturation forces MMO publishers to compete over a finite gamer population." [Source: SuperData Research/Newzoo press release]
EVE Evolved: Four things MMOs can learn from EVE
New MMOs are released every year, and we often see them repeating the same mistakes as previous games or releasing without tried-and-tested mechanics. It just seems like common sense to learn from the years of mistakes and successes of other companies and previous titles, but it isn't always clear how to apply game mechanics or lessons from dissimilar types of game. EVE Online is as dissimilar from the typical MMO as you can get, but there are lessons to be learned from its turbulent nine-year history that can be applied to all MMO development. EVE has helped prove that you can start small and grow rather than raking in huge launch sales and then fading away. The past year has also shown conclusively that iteration on existing features can trump big expansions. EVE's market system and single-shard server have both been commended countless times over the game's nine-year history, and yet in all that time, few games have tried to replicate those features. In this week's EVE Evolved, I look at four lessons learned from EVE Online that could easily be applied to other MMOs.
Blade & Soul takes over the top spot in Korea, dethroning Diablo III
Just two days ago, Blades & Soul opened its doors to players for the Korean open beta test, clocking an impressive wave of users and a third place finish in popularity behind Diablo III and League of Legends. Now the new fantasy MMO has leapfrogged over both games to claim the number one spot. One feature that helped cinch Blade & Soul's rise in popularity was the lack of any server maintenance over the weekend, something the deposed leader couldn't claim when it launched. Want to see what all the fuss is about? Check out the two new studio-released PvP videos after the break. NCSoft also laid ongoing rumors of the game's going free-to-play to rest by announced the game's pricing: A monthly fee of 23,000 Korean Won (about 19.81 USD) will begin on June 30th.
Facebook backing away from Facebook Credits and adding subscription billing
Facebook may not be your first choice for gaming, but it's impossible to ignore the influence that its games have had on pricing and the social landscape. Starting next month, the development team behind the site is empowering companies to give players a very novel way of paying for items: a recurring subscription for a fixed amount each month, which one might call a "subscription fee." Yes, that's right: Facebook is opening up the option for subscriptions to its games in the hopes of drawing in more money. Subscriptions are already being tested in several games, such as KIXEYE's Backyard Monsters. This coincides with the development team's shift away from Facebook Credits as a universal microtransaction currency for all of the many games floating around, mostly since developers preferred to use in-brand virtual currencies instead. None of this is particularly new to MMO veterans. It's still rather interesting after years of business model changes to see subscriptions being touted as the future of payments. [Thanks to Space Cobra for the tip!]
SOE removes option to purchase subs with Station Cash
In a stealth move, Sony Online Entertainment has quietly removed the ability to purchase non-recurring subscriptions from its MMOs' marketplaces. Players in both EverQuest and EverQuest II noticed the change while in the game and went to the forums for official confirmation. Previously, players were able to use Station Cash (SOE's universal game currency) to snap up single-month subscriptions. This allowed frugal players to acquire discounted subscriptions, as SOE occasionally has a sale on Station Cash and throws in-game deals for spending it. Community Manager Piestro confirmed the removal in a forum post: "Hey folks, just jumping in to let you know this was indeed an intentional change. This decision was partially based on the very limited utilization of this feature." This removal comes at a bad time for players who did purchase subs this way, as SOE is giving bonus Station Cash to players redeeming game cards this weekend. [Thanks to Don for the tip!]
Spotify director Sean Parker: Apple tried to keep Spotify out of the United States
Daniel Ek (co-founder of Spotify) and Sean Parker (Director at Spotify) just took the stage here at D10, with Walt Mossberg asking the two about the company's impact in America, negotiations with record labels and -- perhaps surprisingly -- its links with Apple. Outside of confirming that there's still around 10 million Spotify users worldwide (with around three million of those being of the paid variety), the duo also confirmed that it's working daily to improve the catalog. Said Ek: "We're up to 18 million songs, growing at 10,000 or 20,000 songs per day -- it's very much a growing catalog." Walt was curious as to why iTunes had upwards of 30 million tracks, and why all of the services simply don't have the same library, but both players were quick to brush off the topic and pivot directly to the importance of playlists. Ek stated: "If you look at iTunes, the vast majority of songs haven't been purchased by anyone -- it's driven by hits. We see 80 percent of our whole catalog listened to." Following that, Parker contributed: "The playlist is now the CD. It used to be a few songs were wanted by the consumer, and the rest of it was garbage. It's the new mixtape, but accelerated on a massive scale." As it turns out, Spotify actually sells "bundles" (which are glorified playlists) as pay products in Europe, and when Walt asked why these weren't available in America, Parker obliged: "We just haven't released it yet." In other words, they're coming soon.
Star Wars: The Old Republic has 1.3 million active subs, new content packs coming
We all know that the Star Wars: The Old Republic galaxy is a huge place, but thanks to some new numbers from EA's 4th quarter financial reports, we now know exactly how huge it is. According to the report, SWTOR is home to 1.3 million active subscribers (down from 1.7 million as announced in March). On top of that bit of information, the report also reveals that two new content packs will be available for players sometime in the first financial quarter. We don't know a thing about these content packs yet, except that they're (at least tentatively) titled Legacy (presumably the current Legacy patch) and Allies, so conspiracy theorists, start your engines. Let the speculation begin!
