third-party cookies
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Google delays phaseout of third-party cookies from Chrome to 2024
Google is again delaying its plan to phase out third-party cookies in Chrome.
Google is testing a new replacement for third-party cookies
Google announced it is testing out Topics API, which will replace FLoC as its primary method to substitute third-party cookies.
What would the internet look like without third-party cookies?
With recent news about Google committing to disabling third-party cookies in Chrome, it seems like the internet as we know it is about to undergo a seismic shift — at least behind the scenes. What will it look like?
Google is testing its replacement for third-party cookies
FLoC is officially in fashion.
Google plans to stop targeting ads based on your browsing history
Google says it plans to stop using tracking data to sell ads, and it won't track users across its apps in the future.
The UK will probe Google's plan to eliminate third-party cookies in Chrome
UK’s competition regulator has announced that its investigating Google's Privacy Sandbox project, out of concern that advertising dollars could “become even more concentrated on Google’s ecosystem at the expense of its competitors.”