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YouTube creators can hype prerecorded videos with 'Premieres'
While YouTube users have been able to schedule prerecorded videos for years, until now there hasn't been a seamless way to build anticipation for those videos. But there's a feature being launched at VidCon 2018 called YouTube Premieres that's going to change that. This tool will let creators hype future on-demand videos with a dedicated public landing page that they can link to before a video is live on their channel. Right now, YouTube creators tend to go on other social sites like Instagram or Twitter to let their followers know about incoming videos, but there wasn't a way for them to direct people to a specific page on YouTube -- not for prerecorded videos, anyway.
