Samsung Apps demo ties phone & TV together in Wiimote-like bliss

Wondering what kind of apps are enabled by the "world's first HDTV-based application store"? Check out this CES show floor demo of a cross platform game tying together a Samsung flat-screen TV and cellphone to experience the magic of virtual fishing. We'll probably keep our dedicated systems for gaming, but for a slight hint of what a crossplatform app store has to offer, by all means take a look.