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Sprint undercuts AT&T and Verizon with new Mobile Broadband data plans

Sprint just tossed some new data options our way for those of you who tend to sip gulp gigs of data each month. Under the new plans, 6GB of data will run you $49.99, while an extra 30 bucks will let you boost consumption to 12GB -- an amount exceeding Verizon's standard offering (but not the holiday LTE promo) by two gigs, while blowing away AT&T, which doesn't offer an option quite so beefy (12GB there will run you $120, after overage fees). Sprint customers with lighter use can add a 3GB plan to their tablets, mobile hotspots or USB cards for $34.99, while tablet users can opt for 1GB of data for just $19.99 per month. All plans include overage rates of 5 cents per MB for in-network usage (a whopping $50 per additional GB), while roaming will run you 25 cents per MB. All of these plans apply to data-only devices, and don't affect smartphones. Jump past the break for the full PR from Sprint.

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Sprint Launches New 3G/4G Mobile Broadband Plans, Delivering More Data at a Lower Price Than Competitors

OVERLAND PARK, Kan. (BUSINESS WIRE), November 14, 2011 - Sprint (NYSE: S) today launched new 3G/4G mobile broadband plans that deliver more data at lower prices than similar plans from national competitors. The new plans are available in all Sprint sales channels.

Customers can choose from 6GB of combined on-network 3G/4G data usage for $49.99 per month or 12GB of 3G/4G data usage for $79.99 per month. The new plans deliver 20 percent more data for the same price as similar plans from Verizon and AT&T.

Sprint Verizon AT&T
$49.99 per month/6GB $50 per month/5GB $50 per month/5GB
$79.99 per month/12GB $80 per month/10GB NA


With an extra 1GB of data vs. Verizon and AT&T's $50/5GB plans, Sprint customers subscribing to the new $49.99/6GB plan will be able to view approximately 6,667 additional Web pages, 2,000 more photos or 67 extra YouTube videos each month.1

"Sprint is committed to delivering exceptional value to its customers, and our new 3G/4G Mobile Broadband plans are the latest example of that," said Will Souder, vice president of pricing for Sprint. "Sprint gives customers more data at lower prices than competitors, so they can do more with their mobile broadband devices on Sprint's 3G and 4G networks."

The $49.99/6GB and $79.99/12GB plans are compatible with all Mobile Broadband devices sold by Sprint, including tablets, dedicated mobile hotspot devices, USB modems, netbooks and notebooks.

In addition, Sprint is also launching a new plan available for tablets2 and dedicated mobile hotspot devices3 priced at $34.99 per month for 3GB of 3G/4G data usage, along with a new plan for tablets priced at $19.99 per month for 1GB of 3G/4G data usage.

The new plans replace all previously available Mobile Broadband plans and are available to new and existing customers.

Sprint provides to customers tools to monitor and manage their mobile broadband data usage and avoid overages:

Customers who have opted-in for notifications will receive email and/or SMS notifications when their 3G/4G data usage has reached 75 percent of their plan limit or higher.

Customers are also able to view their data usage by logging into My Sprint at www.sprint.com.

Customers with devices featuring the SmartView application can use the app to view data usage.

Tablet users can text "usage" to 1311 to receive a text with their current 3G/4G usage.