Not content to simply motivate your workouts, fitness equipment manufacturer Precor is opening up its Preva API so other developers can integrate your sweat... err, data. According to the company, the Preva Developer Portal will allow devs to implement features like contests based around achievements and milestones -- distance traveled, for example -- based off the firm's collected stats. It already counts wellness reward app EveryMove as a believer, and after linking your EveryMove and Preva accounts, your exercise info will automatically start earning you product discounts and other rewards. This could effectively allow apps such as Runkeeper to tap into your morning routine on Precor machines, thus giving you a more realistic idea of just how many calories you're burning on a daily basis.

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Precor® Preva® Open API Connects Fitness Clubs and Wellness Brands with Largest Source of In-gym Workout Data

Preva-powered Apps and Services Advance Consumer Health and Fitness Goals

Woodinville, WA - September 17, 2013 - Precor®, a leading commercial fitness equipment manufacturer, today announced the Preva® Developer Portal, a centralized way for developers to integrate with Preva, the industry's most widely deployed networked fitness solution. Preva is deployed in more than 1,400 commercial installations worldwide, making it the largest source of data for in -gym workouts. Fitness facilities, mobile app developers and service providers use the company's open API to bring Preva data, such as individual workout summaries, lifetime metrics, goal types and progress and rewards earned, into their own apps, products and services.

"Since its launch in 2010, Preva has been providing the industry with a wealth of information on workout habits and trends," said Dave Flynt, Director of User Experience, Precor. "Using this data, industry stakeholders keep a firm grasp on what experiences exercisers are having in the gym, helping them better understand how best to facilitate an exerciser's fitness journey. Our data is more accurate than any survey, helping fitness players better hone in on what's needed to help consumers lead a healthier lifestyle."

Facilities use the open API to incorporate real-world Preva exerciser data into their offerings. With development, they can hold Preva achievement badge contests, where top earners are highlighted on Facebook or Twitter. They can create a "calories burned tracker" for their website and hold metrics-driven contests such as "distance traveled" programs to encourage longer, more productive workouts in the gym. Mobile app and other online health services, such as those tracking activities like running or cycling, nutrition and other wellness criteria, can sync Preva exerciser data with their own solutions to improve the accuracy, applicability and value of their quantified self services.

Precor is the only networked fitness provider to offer an API to anyone without registration. Developers that want to integrate their data into the Preva experience can learn more at www.Preva.com/developerportal

Health rewards organization EveryMove has both leveraged the Preva API and integrated its platform into the Preva experience. When Preva exercisers link their account to EveryMove, their workout data seamlessly imports into the EveryMove platform, where they earn discounts, merchandise and charitable donations simply by exercising.

"Like Precor, EveryMove is in the business of helping people improve themselves," said EveryMove CEO Russell Benaroya. "Integrating with Preva, we've been able to help exercisers record their workouts and earn rewards from popular brands, their employer, their health care provider and even their gym. It's this positive association between working hard and being rewarded that will drive long-term change across the large portion of exercisers who strive to meet their fitness goals."

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Preva opens up its fitness API, outside devs can now gamify your workout data