Recommended Reading highlights the best long-form writing on technology and more in print and on the web. Some weeks, you'll also find short reviews of books that we think are worth your time. We hope you enjoy the read.
Evolving the Google Identity
by Alex Cook, Jonathan Jarvis and Jonathan Lee
Google grabbed the internet's attention earlier this week with a brand-new logo. With a design that's quite a departure from the previous mark, the company has its eye on the future in more ways than one. Here's a look behind the scenes at the finer details of the new logotype.