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NTT DoCoMo's LTE is so fast that ordinary life can seem slow by comparison. That's why the company's latest bizarre advert is showing you how to make a dinner of battered shrimp in under three seconds. All you'll need is an air cannon, some flour, batter and an open flame, as well as the mechanism...

3 months ago 0 Comments
December 1, 2014 at 5:57AM
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Is that a subtle Nintendo endorsement of the Luigi Death Stare? After the House of Mario's understated acknowledgment in its E3 presentation, a new Mario Kart 8 commercial in Japan seems to presents the plumber's ice-cold eyes with another knowing wink. Or is this just inadvertence layered over i...

8 months ago 0 Comments
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If you sell a voice-activated console, it's probably wise not to have people in your advert uttering the key phrase. Someone at Microsoft missed that point when they asked Aaron Paul to bark "Xbox on" at his TV to promote the Xbox One. More than a few people have commented on Twitter that the Brea...

9 months ago 0 Comments
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Of all the world's many TV spots for the new consoles, we want to be in Japan's latest for the PS4. It barely shows off the games, and it's oddly preoccupied with the DualShock 4, but it just looks like fun - and everyone seems really happy to see us! While the PS4 has been out in North Americ...

1 year ago 0 Comments
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Above you'll find a clever video that touches on the cultures of three decades and experiences of four different PlayStation consoles, all from one London bedroom. It's so weird to think the PlayStation brand is 18 years old, going on 19, which means I've been enjoying PlayStation games for more ...

1 year ago 0 Comments
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Remember those early, ever-so-artistic PlayStation 3 ads? You know, the crazy cackling baby, this is living, all that stuff? Well, this PlayStation 4 commercial isn't quite as subtle, but it works a treat all the same In case you missed it, the disclaimer during the Driveclub-esque portion say...

1 year ago 0 Comments
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We all know adverts are a necessary evil, which is why different companies are trying to make them more personalized, more engaging or just plain get rid of them. In a recently granted patent, Sony outlines its ideas for next-gen advertising on network-connected devices -- essentially to make it m...

2 years ago 0 Comments
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When you've got a marketing budget the size of Nike's, a few international footballers and a glossy video aren't really enough. That's why its latest "My time is now" campaign is an all out interactive spend-fest, complete with a hidden Sega Sonic the Hedgehog mini-game. The standard YouTube versi...

2 years ago 0 Comments
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There's a fine balance to be struck when you want to drum up interest in a device but not release too much information before its official launch. Huawei did that very nicely with its first MediaPad teaser image last week, showing us only the tablet lounging casually atop the desk of a surely s...

3 years ago 0 Comments
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When you've got an OS in the final throes of life, your choices for stimulating interest are a little limited. Having exhausted the usual avenues of introducing pink and gold-plated versions of its older phones, Nokia is now resorting to the mobile industry's standby marketing crutch: poking fun ...

3 years ago 0 Comments
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One of the world's most (in)famous names has picked a side in the browser battles -- last night saw the debut of a new Google Chrome commercial, starring Lady Gaga and her "little monsters." Spanning a minute and a half of Gaga and her fans singing and gyrating their way through her latest single...

3 years ago 0 Comments