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Before the cries of "OLD" start filling the comment threads, yes, we knew that Halo 3 was leaked several days ago. We chose not to propagate the story, but it seems to be reaching critical mass now, so there's no point in ignoring it. And before you ask, no, we're not telling you how to get it. The...

September 21st 2007 at 11:30am 0 Comments
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Much has been said about the positively massive advertising campaign for Halo 3. Commercials, books, toys, product tie-ins, race cars: Halo 3 is everywhere. It seems anyone and everyone is eager to get a little Halo cross-promotion going, Hell, even banks are starting to catch the fever. Sure, we kn...

September 19th 2007 at 6:00pm 0 Comments
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[Update 2: Pro-G now reports that Microsoft has backpedaled on it's threat to ban Xbox Live users for playing Halo 3 before its September 25th street date. It seems the bans reported earlier only apply to Microsoft employees. So, if you are not a Microsoft employee, enjoy your new pre-release copy o...

September 19th 2007 at 11:50am 0 Comments

The remaining Halo 3 "Believe" videos are now available on Xbox Live Marketplace. Previously, the "Museum" ad was released on XBLM, and now it is joined by "Believe" and the "Monument" video, which is a look at the fictional creation of the massive diorama featured in the commercials. Granted, all...

September 18th 2007 at 3:15pm 0 Comments
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Joystiq (along with a few tipsters) is reporting that the ending to Halo 3 has been leaked onto the internet. The source, apparently, is the same person who attempted to sell a pre-release copy on eBay. Now, we're not out to soil (or spoil) our Halo 3 experience, and we're certainly not going to rui...

September 18th 2007 at 10:00am 0 Comments

We all know that the launch of Halo 3 will be a big event, perhaps one of the biggest in entertainment history, but did you know that Halo 3 will actually solve most of the world's problems? Melting ice caps? Gone. Socio-political tension? Eradicated. Disease? Forget about it. Yes, it's hard to beli...

September 14th 2007 at 2:15pm 0 Comments
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Shacknews recently caught up with Bungie's Frank O'Connor at a media review event. Of course, the big story is that Shacknews played Halo 3 to their heart's content, but they're not allowed to talk about that (and no one is until September 23rd apparently). So, you're stuck with just an interview an...

September 13th 2007 at 5:30pm 0 Comments

[Update 2: Looks like the video made it onto GameVideos. We've embedded it above (until it gets taken down, too).]The second of the Halo 3 "Believe" ads has made its way onto the web, and it extends the story told in yesterday's ad "Museum" (now available on Marketplace, by the way). Again featurin...

September 13th 2007 at 10:30am 0 Comments
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You won't find many revelations in the latest episode of the Bungie Podcast, but you will find plenty of talk about mission design as well as an ill-advised sports bet. This week, the Bungie kids speak to Paul Bertone, who just happens to be the Campaign Mission Design Lead for Halo 3. The guys spen...

September 12th 2007 at 5:45pm 0 Comments

It's hard to believe, but the official marketing for Halo 3 began nearly a year ago. It all started with the "Starry Night" commercial that aired in December of 2006. As the first piece of official, mass-marketed material concerning Halo 3, starry night was just the beginning of a very long and care...

September 12th 2007 at 5:00pm 0 Comments
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[Update: A few people were asking for a larger version of the image above. Slaves of our readers that we are, we have complied. Click the image above for a giganto-version. Don't say we never did anything for ya.]Microsoft has officially unveiled the cavalcade of festivities it has planned for the l...

September 11th 2007 at 2:15pm 0 Comments
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Remember when we told you about a picture that was taken of a sculpt-in-progress Master Chief at Madame Tussauds in London? Well friends, it turns out that Master Chief has been immortalized in waxy goodness as Madame Tussauds officially revealed the seven foot sculpture at their Las Vegas studio.Wa...

September 9th 2007 at 12:30pm 0 Comments