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DreamWorks CEO participates in live transatlantic 3D broadcast

Darren Murph
September 16, 2008
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While it's not quite a hologram interview, DreamWorks Animation CEO Jeffrey Katzenberg still managed to wow onlookers in Amsterdam by being the subject of a live 3D broadcast originating in Los Angeles. This isn't the first of its kind, mind you, but those involved are still patting themselves on the back and dubbing it the "first transatlantic HD stereoscopic 3D broadcast." Part of the demonstration was to showcase the bigwig's belief that 3D is the future of cinema, as he stated that it was "the most exciting thing to happen to the visual experience in 70 years." Over at IBC2008, 3D HD was being pumped up by firms such as 3Ality and Quantel, and as much as we doubted that this stuff could ever catch on, we can't say the marketing teams aren't doing their darnedest to make it so.

[Image courtesy of PhotoBucket]



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