Latest in Ad

Image credit:

Motorola teases Xoom Super Bowl ad: '2011 looks a lot like 1984'

Chris Ziegler
January 31, 2011
Share
Tweet
Share

Sponsored Links

Moto hasn't been shying away from the Apple jabs this year, and it's got another one in store for the Super Bowl this week with a commercial that'll poke fun at Cupertino's 1984 Macintosh ad, perhaps the most famous Super Bowl spot of all time. In it, the company says that "2011 looks a lot like 1984" with "one authority, one design, one way to work" while showing Planet Earth wearing a pair of shiny white iPod / iPhone buds. Boom, here comes a new planet -- a red, gaseous one with an "M" logo on it -- that pimps a bunch of wild features we'll be seeing in the Xoom like a dual-core processor, upgradeable 4G, and Honeycomb out of the box. In closing, Moto says "it's time to live a free life." We would've liked to have seen Motorola follow a format closer to that 1984 commercial, but it's a pretty well-played jab nonetheless -- and it's conceivable that this is just a teaser for the actual ad that'll air next weekend. Follow the break to check it out.





All products recommended by Engadget are selected by our editorial team, independent of our parent company. Some of our stories include affiliate links. If you buy something through one of these links, we may earn an affiliate commission.
Share
Tweet
Share

Popular on Engadget

Oppo put a 48MP camera and 5,000mAh battery into a budget phone

Oppo put a 48MP camera and 5,000mAh battery into a budget phone

View
Vizio's new 4K TVs start at $230

Vizio's new 4K TVs start at $230

View
The Morning After: OnePlus gets back to sub-$500 phones with the Nord

The Morning After: OnePlus gets back to sub-$500 phones with the Nord

View
'GTA V' brings transphobia to the next console generation

'GTA V' brings transphobia to the next console generation

View
Samsung may have leaked the Note 20 Ultra on its own website

Samsung may have leaked the Note 20 Ultra on its own website

View

From around the web

Page 1Page 1ear iconeye iconFill 23text filevr