Latest in Gear

Image credit: David Paul Morris/Bloomberg via Getty Images

Ford is reportedly buying e-scooter startup Spin

The move could counter GM and others expanding beyond cars.
147 Shares
Share
Tweet
Share

Sponsored Links

David Paul Morris/Bloomberg via Getty Images

Ford might not sit idly by while other transportation companies expand beyond cars. Axios sources say the Blue Oval has agreed to buy e-scooter service Spin for roughly $40 million. It's not certain what Ford would do with the company or what would happen to its staff. We've asked Ford if it can comment on the report and will let you know if it has more to share.

If accurate, it would be consistent with Ford's strategy. The company has spent years talking about moving beyond car ownership, and has even toyed with e-bikes of its own. This could be a logical extension that gives Ford a significant footing in car-free transportation, even if it's locked out of San Francisco for now. It's also a hedge against transportation rivals entering the space. In addition to GM's e-bikes, it has to worry about Uber and Lyft offering their own two-wheeled travel options. If Ford sits by the wayside, it risks ceding ground if bike and scooter continues to grow.

All products recommended by Engadget are selected by our editorial team, independent of our parent company. Some of our stories include affiliate links. If you buy something through one of these links, we may earn an affiliate commission.
Comment
Comments
Share
147 Shares
Share
Tweet
Share

Popular on Engadget

Judge says Instacart likely misclassified California workers

Judge says Instacart likely misclassified California workers

View
Fujifilm's new flagship X-T4 camera has in-body stabilization

Fujifilm's new flagship X-T4 camera has in-body stabilization

View
Virgin Galactic will let people hop to the front of the line for tickets

Virgin Galactic will let people hop to the front of the line for tickets

View
Fujifilm's slimmer Instax Mini 11 features automatic exposure

Fujifilm's slimmer Instax Mini 11 features automatic exposure

View
Grimes details her character's backstory in 'Cyberpunk 2077'

Grimes details her character's backstory in 'Cyberpunk 2077'

View

From around the web

Page 1Page 1ear iconeye iconFill 23text filevr