04.17.19 10 Wearables Adidas made a running shoe that's fully recyclable The Futurecraft Loop features all reusable materials and no glue. By E. Alvarez, 04.17.19 save Save share
03.19.19 03.19.19 in Business Instagram will let you buy products without leaving the app The brands in the closed beta include Adidas, Nike, H&M and Kylie Cosmetics. By K. Holt, 03.19.19 save Save share View
02.22.19 02.22.19 in Internet Snapchat is in the middle of an identity crisis The company looks to reinvent itself to keep up with social media rivals. By E. Alvarez, 02.22.19 save Save share View
12.11.18 12.11.18 in AV You can try on the latest Adidas sneaker drop on Snapchat See how the Ultraboost 19s look on your feet with AR. By A. Dellinger, 12.11.18 save Save share View
11.02.18 10 11.02.18 in Wearables Adidas is using augmented reality to sell limited-edition sneakers The experience will debut at ComplexCon on November 3rd. By E. Alvarez, 11.02.18 save Save share View
08.03.18 08.03.18 in Business Sneaker Con bets NFC will keep fakes off its new shoe-selling app The company is turning to tech to get ahead of the competition and scammers. By E. Alvarez, 08.03.18 save Save share View
07.16.18 07.16.18 in Wearables Adidas pledges to only use recycled plastics by 2024 Your shoes and athletic gear will be that much more eco-friendly. By J. Fingas, 07.16.18 save Save share View
07.07.18 07.07.18 in Internet Adidas brings Yeezy reservations to its main app The company is folding its Confirmed app in the coming weeks. By E. Alvarez, 07.07.18 save Save share View
07.03.18 07.03.18 in Services The Decode app spots fakes with NFC Blue Bite’s authentication service could be the start of something big. By E. Alvarez, 07.03.18 save Save share View
06.29.18 06.29.18 in Security Adidas warns US customers about a possible data breach Contact information, usernames and passwords may have been exposed. By M. Locklear, 06.29.18 save Save share View
