Engagement

06.11.14
You only use 20% of your apps one time according to a new study
06.11.14

You only use 20% of your apps one time according to a new study

Localytics recently examined how people use their apps. The study, based on data from 1.5 billion...

View
03.21.13
Zynga's website removes Facebook login requirement
03.21.13

Zynga's website removes Facebook login requirement

Zynga has redesigned its website, no longer requiring gamers to log into the site using the Faceboo...

View
03.13.13
Report: Customer retention is a major factor for the App Store
03.13.13

Report: Customer retention is a major factor for the App Store

Yes, the conclusion of this report might be a little obvious to anyone who's been following the...

View
10.22.12
Flurry details app retention by app category, users love weather apps
10.22.12

Flurry details app retention by app category, users love weather apps

Flurry has looked at app engagement and retention with its great series of reports on app usage...

View
09.15.11
75% of MapleStory's marriages suffer the heartbreak of divorce
09.15.11

75% of MapleStory's marriages suffer the heartbreak of divorce

Monogamy isn't in the cards for most MapleStory players, and neither are faithfulness, silver ann...

View
12.30.10
A new use for Find My iPhone: Popping the question, Apple style
12.30.10

A new use for Find My iPhone: Popping the question, Apple style

If you're a regular TUAW reader, you know we do a live show on Sunday evenings called the Talkcast....

View
12.02.10
City of Heroes players get engaged in-game and in style
12.02.10

City of Heroes players get engaged in-game and in style

The City of Heroes team loves its community. There's no real doubt about that -- whether or not you...

View
10.06.10
Found Footage: Using an iPhone and a movie theatre to propose marriage
10.06.10

Found Footage: Using an iPhone and a movie theatre to propose marriage

Wow! These days, it seems, if you're going to propose, popping the question needs to be done in a...

View
06.25.09
TUAW interviews OpenFeint's Peter Relan, Net Jacobsson, and Jason Citron
06.25.09

TUAW interviews OpenFeint's Peter Relan, Net Jacobsson, and Jason Citron

Danielle Cassley and Jason Citron are the folks with their names on Aurora Feint, but as Danielle to...

View