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Nike's latest Snapchat Lens shows support for USWNT
With the 2019 FIFA Women's World Cup drawing closer, fans of the US Soccer Women's National Team have one more way to show their support. The creatives at Nike have put together an AR Lens that slaps a team jersey on you, and of course links to Nike.com for a quick purchase. The USWNT soccer Lens will only be available tomorrow, May 9th, and the timing is close enough that users can snag a jersey in time for the team's "Send-Off Series" of matches begin on the 12th against South Africa, followed by Belgium and Mexico. Meanwhile, Snapchat is trying to deal with its identity crisis, but Lenses people like and using its login to power a popular new quiz app could help change the story.
NBA smart jersey switches your player allegiances on the fly
Sports jerseys are big commitments for fans -- you're betting that your favorite player won't switch teams, take a nose dive or otherwise prove embarrassing. In the future, though, you might just have to pull out your phone to change allegiances. NBA Commissioner Adam Silver has demonstrated a smart, jersey that would switch the player name and number in a matter of seconds. If you're disappointed in a star forward or just want to root for a different team while they're in town, you could give yourself a 'new' jersey by launching a phone app.
Apple defends moving offshore profits to the tax haven of Jersey
A set of leaked documents from offshore law firm Appleby has revealed that Apple stashed $250 billion in Jersey, a tiny island off the coast of France known for being a tax haven. The tech titan apparently secretly moved its pile of overseas profits to the island after the US and various European governments cracked down on the tax strategy it's been employing since the 1980's. Apple used to rely on an arrangement called the "double Irish," which took advantage of Ireland's business-friendly tax policies.
Nike’s NFC-powered NBA jerseys are a door to exclusive goods
When the National Basketball Association's 2017-2018 season tips off on October 17th, it will mark the beginning of a new era for the league. For the first time in more than a decade, all 30 teams are going to wear Nike uniforms on the court. The company is replacing Adidas as the NBA's main apparel sponsor, after its sportswear rival decided not to renew a deal that had been in place since 2006. Now, as part of Nike's plan to create novel experiences for fans through this partnership, it is launching jerseys from every NBA squad with a technology called "NikeConnect."
Run the Jewels' video game tour continues in 'FIFA 18'
Killer Mike and El-P, collectively known as Run the Jewels, are no strangers to video games. Previously they appeared in Gears of War 4 as multiplayer characters, and now the duo are lending their talents to FIFA 18. Or, at least, their iconography. You can outfit your virtual footballer in kit featuring the group's trademark fist and gun logo on a teal jersey reminiscent of the album art for Run the Jewels 3, and there's also a black variant. More than that, the soundtrack features and exclusive track from the group, "Mean Demeanor."
Nike's 'NBA Connected' jerseys tap into the game with NFC tags
Nike is the new apparel maker for the NBA and tonight it officially rolled out updated jerseys for the teams. They're specially constructed to keep players cool and allow for freedom of movement, but there's a new feature for fans too. They'll debut the new NikeConnect system, which relies on a mobile app of the same name that reacts to NFC tags embedded in the jerseys. The hook is the ability to unlock "premium content" like "pregame arrival footage, highlight packages and top players' favorite music playlists." One hook that may work for gamers is the inclusion of specific boosts for NBA 2K18 players that are unlocked by buying that player's jersey in real life.
Tax haven Jersey now wants to become 'Bitcoin Island'
There are advantages to being a tiny, self-governing speck in the English Channel, and the ability to create a "welcoming" financial habitat is certainly one of them. But Jersey has ambitions beyond just being a haven for regular cash. Its Treasury Minister, Senator Philip Ozouf, says he wants the island become a pioneer in the use of crypto-currencies too, and he's backed up by a campaign group that's dedicated to creating the world's first "Bitcoin Isle." The initial goal would be to use Bitcoin as local cash substitute, to pay for things like bus tickets and newspapers. But it's clear that Ozouf has his eyes set on a bigger prize: a Bitcoin banking sector that could make use of Jersey's "infrastructure of world-class financial services" and that would eventually become "central to Jersey's future prosperity." (Read: "STASH YER BITCOINS HERE, LADS!")
Adidas, Nintendo join forces for Pikachu World Cup jerseys
You can't just make Pikachu your World Cup mascot and not put him on a bunch of merchandise. Adidas is well aware, as evidenced by the above glimpse (provided by Inside Games) at replica jerseys, which fans can purchase for 7,400 yen ($73) to support Japan's team in the coming tournament. According to Siliconera's translation, the visual concept for the jersey relates to Adidas Japan's Enjin (Ring) Project, the name of which references the circle made by players huddling together. If you can imagine a team wearing this, hunched over with arms above each other's backs ... yup, the red stroke across the shoulderblades would form a ring. It's almost like somebody planned this or something! If you're still lost on how Pikachu relates to soccer in the first place, Siliconera adds that the choice is meant to get more Japanese fans invested in their World Cup team, with an emphasis on drawing in younger fans. That makes sense - what appeals to younger kids more than Pikachu? More than candy and recess, anyway. [Image: Adidas]
Tesla opens 100th Supercharger... in a state where sales are banned
You can't buy a Tesla in New Jersey, but now you can Supercharge one up! Tesla's 100th Supercharger just came online in Hamilton, located just a few miles from the NJ state capital of Trenton. The Garden State's very first Supercharger sports six stalls, and, since it's positioned just a few miles from the New Jersey Turnpike, can accommodate Tesla owners traveling down the East Coast, from Connecticut to Florida. Of course, while you can fuel up your Tesla in Jersey, you can't make a purchase -- direct-to-consumer sales are still banned, following a shady (Jersey-esque) backroom deal between politicians and lobbyists just last month.
Play.com closes retail operations, over 200 laid off
Play.com is closing its retail operations in March as it transitions into a marketplace-only website, a move that is resulting in 214 employees losing their jobs. The Jersey-based company, one of the first online retailers to sell video games to the UK, told the BBC around 200 people are keeping their jobs at the new base of operations in Cambridge, England."Moving forward we are intending to focus exclusively on our successful marketplace, which is our main business area, and to phase out the direct retail part of our business," Play.com said in a statement.Rakuten, a Japanese-based online retail company that also owns Buy.com, bought Play.com for $39.3 million in September 2011. However, Play.com suffered when the UK government terminated Low Value Consignment Relief in April 2012. The European Union operation formerly allowed Channel Island retailers to sell low-value exports to the UK without paying Value Added Tax (similar to sales taxes of some US states).While Play.com is not a games-specialist store, the closure of its retail branch represents another seller of games to the UK struggling with current economics. The country's leading games specialist, GAME, closed almost 300 stores and laid off over 2000 employees when it went into administration last year before being bought by investment company OpCapita. Its major competitor on the high street, multimedia store HMV, continues to struggle as well, posting a loss of £34.7 million in 2012 despite its rival's plight. While today's news isn't nearly as seismic as GAME's troubles of 2012, it represents a concerning way for UK games retail to kick off the new year.
Amazon to start collecting sales tax in New Jersey beginning July of next year
Taxes. Taxes. Taxes. That's what you folks living within the Garden State will have to pay on Amazon purchases starting July 2013. The recent news -- which is likely to cause some of you to throw a minor temper tantrum -- comes shortly after Jeff Bezos & Co. settled with the Texas government to also begin collecting sales tax in that state. Similar to the Lone Star deal, though, Amazon's agreed to create about 1,500 full-time jobs by building a couple of distribution centers in New Jersey -- and let's face it, job creation is always good news. Sorry, but looks like the Jersey Shore crew will have to spend a couple extra bucks the next time they place an order for that weekly stock of tanning lotion.
SwagDog discontinuing Blizzard licensed products June 1
According to an email sent out to SwagDog customers and confirmed by its phone customer service, effective June 1, 2011, SwagDog will no longer be a licensee of Blizzard and will be discontinuing all World of Warcraft licensed products. New orders on WoW products placed before midnight on Tuesday, May 31, will be printed and shipped, but after that no more products will be made. SwagDog has been a Blizzard licensee for over three years, creating player- and guild-specific T-shirts, apparel, jerseys, and hats. We do not know the reasoning behind the licensing change; we'll provide updates as we get more information. For now, if you want anything from SwagDog's World of Warcraft line, get it before midnight on Tuesday, May 31.
SwagDog launches new WoW jerseys, Hawaiian shirts
SwagDog has announced two new additions to its World of Warcraft clothing line, including Horde or Alliance Reebok NHL replica jerseys and a short-sleeved Hawaiian design. The NHL jerseys come in two different styles -- a Rookie version that has a Horde or Alliance style, and a Veteran version that allows the purchaser to add a name and number. Summer is coming up, and SwagDog doesn't want to leave its WoW fans shirtless. The Hawaiian shirts come in both Alliance and Horde versions, each with a tropical-inspired design. Check out the new gear over at SwagDog.
Jersey sales in Home support breast cancer awareness charity
The sentence following this sentence will be completely unprecedented for this humble news blog: We completely endorse the practice of spending real-life money on virtual articles of clothing -- provided that clothing is the jersey seen above. Sure, black and pink jerseys may not be your style, but when you purchase that shirt in PlayStation Home's EA Sports Complex, the entirety of your $2.00 goes to the charity of New Orleans quarterback Drew Brees, the Brees Dream Foundation, which raises money for breast cancer awareness. Though altruism is its own reward, we'll sweeten the pot even further: Anyone seen wearing this jersey will be granted amnesty from our Quincying, which has grown increasingly violent over the past few months. Trust us, it's a worthwhile investment.
Pandora Digital offers up jersey-styled PMP
This definitely isn't the first gizmo to incorporate some aspect of the NBA into its design, but Pandora Digital's latest goes beyond the logos. The SK-522 not only sports a Houston Rockets motif and a snippet of Yao Ming, but this thing is actually shaped in the form of a basketball jersey. Beyond that, you'll find a 2-inch color display, FM tuner, SD / MMC expansion slot, a rechargeable Li-ion, integrated speaker, a voice recorder and support for MP3, WMA, IMV, JPG and BMP file formats. Unfortunately, it seems that you'll have to phone 'em up to find out how much coin you'll be laying down to take one home (or if any other teams are represented), but how could any warm-blooded season ticket holder resist?[Via PMPToday]
The Apple crop circle
Reader Marc sent us pictures and video of his "Apple garden," which appears to be a large Apple logo on his spacious lawn in Jersey, just off the coast of France. At first I thought it was just a cutout of the grass, but his picture gallery shows that it's growing, so it must be seeded that way. Interesting. Does whoever plays (is that lacrosse?) on the field mind?Marc also tells us the airport is nearby, and so he says it's something for travelers to look at as it goes by. He's planning to do a flyby with a paraglider, and maybe even some timelapse footage of the thing growing. Cool stuff. For some reason, I can't help but think of crop circles while looking at this, and that makes me think of Close Encounters: "This... means something."
