Ford and GM aren't the only big car companies getting cozy with the on-demand transportation industry. Volkswagen has made a $300 million investment in Gett, one of the bigger ridesharing outfits in the world (particularly in Europe). The two are working together to expand on-demand ride services. For VW, this is the "first milestone" toward becoming a top-tier mobility service provider by 2025. The firm doesn't expect this to be its only partnership, but it's an important one.