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GoPro's latest trade-in program will take any digital camera
GoPro really needs you to buy its action cameras, and it's trying an uncommon take on a familiar strategy to make that happen. The company has introduced a TradeUp program in the US that gives you a discount of $50 on a Hero 6 Black or $100 on a Fusion if you trade in your old digital camera... no matter who made it. So long as the camera was worth at least $99.99 when new, you'll get that same discount. You'll clearly get more value out of this by trading in a point-and-shoot or early GoPro instead of a DSLR, but it's a good way to get rid of a device that would otherwise gather dust in the closet.
GoPro's Nick Woodman confirms he's 'open' to selling
It's barely the second week of 2018, and GoPro's already been through the media mill. Reports first surfaced that the company was about to begin another round of layoffs, and that it would shutter its drone business for good. Those proved to be true. Then, just two days ago, a second story claimed that GoPro was actively looking to sell off its business.
GoPro cuts nearly 300 jobs as it quits making drones
GoPro still isn't in the best of health, and that's leading it to make some tough decisions about its future. The action camera maker has confirmed that it's cutting nearly 300 jobs (from 1,254 to "fewer than 1,000"), and is exiting the drone market entirely. The Karma drone was the second most popular drone in its price class, GoPro said, but it faced profit margin problems in an "extremely competitive aerial market. Combine that with a "hostile regulatory environment" in Europe and the US, and the market is expected to shrink to the point where it's "untenable" to compete.
New in our buyer's guide: Apple, Google and a little Sonos
Separate from our holiday gift guide, it was time for us to update our year-round shortlist of recommendations. Since our last round of additions, three months ago, we've reviewed a boatload of flagship handsets, with the iPhone 8/8 Plus and Pixel 2/Pixel 2 XL all making the list. (It's not that we don't recommend the iPhone X, but we recommend the 8 and particularly the 8 Plus for more people.) While we were at it, we also decided that the Sonos One, Google Home Mini, Apple TV 4K, second-gen Daydream View VR headset and the GoPro Hero6 were also worthy of this list. Find all that and more in the Engadget buyer's guide.
GoPro Hero 6 review: Slow-mo, stabilization and subtle refinements
If you look at the GoPro Hero 6, it's nearly impossible to tell it apart from the Hero 5, even on close inspection. The older, silver GoPros used to have the model number marked in black text on the front. The only way to tell the most recent cameras apart is small gray-on-gray text on the left side of the camera, and the word "power" on right (replacing "mode"). I even have to hold the camera up to the light to make sure the tiny number 5 isn't a 6 (and vice versa). But use the Hero 6 for more than a few minutes, and the improvements become apparent. There are three standout features that I think make the world of difference between these otherwise-identical GoPros. Here's what they are and why they matter.
The Hero 6 and 'GP1' is GoPro's chance to grow again
"When I first was listening to our team's desire to make a chip, I felt a bit of anxiety, like, are we getting a bit ahead of ourselves? This might be beyond what our capabilities are," Nick Woodman, GoPro founder and CEO, told me in a rare break from his boyish bombast.
GoPro updates Karma drone with much-needed 'follow me' feature
When GoPro announced it was working on a drone, pretty much everyone thought that it'd have some sort of "follow" feature. It didn't. But it had the required technology all along. Finally, today, Karma is being updated to unlock that feature, along with a few other goodies.
GoPro Hero 6: 4K 60 FPS, better stabilization and HDR photos
When GoPro hosts an event in the fall, you get no prizes for guessing what's coming. CEO Nick Woodman just revealed the Hero 6 here in San Francisco, to no one's surprise. What is surprising (if you ignored the leaks) is that the new camera has one big, largely invisible change: the image processor (which GoPro is calling the GP1). We'll get to why that's important in a bit.
GoPro's Hero6 camera may feature 4K 60 FPS recording
GoPro is inching toward profitability, and its new Hero6 Black might finally bring the action-cam maker into the black. Spotted by a Photo Rumors reader, the camera will apparently capture 4K 60 FPS video (the Hero5 was 4K 30 FPS) from its 12 megapixel sensor. That's according to a photo of what looks like final retail packaging. Other than that, there are about as many new details as there were when CEO Nick Woodman confirmed the Hero6's existence in February.
GoPro bets its near future on the Hero6 and Fusion cameras
Ever since becoming a publicly traded company in 2014, GoPro hasn't had the most positive financial results. The camera maker has been struggling to be profitable, as shown by its past few quarterly earning reports, but its future isn't completely bleak. Today, GoPro exceeded Wall Street expectations, thanks to $296.5 million in revenue during Q2 2017, versus the roughly $270 million the market anticipated -- it's also a huge jump over the $220.8 from the same quarter last year. That said, GoPro still isn't profitable, since it reported yet another revenue loss. This time however, it was $30.5 million, which is much less than the 91.8 second-quarter loss in 2016. In other words, at least it's moving in the right direction.
GoPro cuts another 270 jobs
Despite a disappointing earnings report at the end of 2016, GoPro now expects to land "in the upper end" of its revenue goals for the first quarter of 2017 -- somewhere in the neighborhood of $190 million to $210 million. That's the good news. The bad news, according to an announcement distributed to investors Wednesday, is that the company will lay off or eliminate another 270 jobs or open roles as it continues to look for ways to reduce operating expenses.
GoPro is planning to release a Hero6 camera in 2017
If you've been following GoPro for the last few months through its Hero5 production issues and Karma drone recall (now back on shelves), you're probably not surprised by a disappointing earnings report showing a net loss of $116 million. Now, the company has closed offices and shut down its entertainment division with an eye towards returning to profitability this year. Of course, for fans of its products, the question is what new devices are on the way, and while CEO Nick Woodman didn't drop any specific details, he did confirm that there will be a new Hero6 action camera this year.