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Nike's new self-lacing basketball shoes go on sale Sunday for $400
Last year Nike applied self-tightening / self-lacing tech to a basketball shoe for the first time with its Adapt BB. Now the Adapt BB 2.0 is ready to go on sale this Sunday as the NBA celebrates All-Star Weekend. The shoes have already been worn in-game by Memphis Grizzlies rookie Ja Morant (below) and now you can get your own pair -- if you can stomach the $400 price tag. That's even more than the $350 price of last year's shoes, although they do come with some improvements and is still less than the $720 price of the first HyperAdapt.
Nike's self-lacing Huarache can be controlled with Apple Watch and Siri
The late '80s and early '90s are fondly remembered by Nike fans. The Air Max 1 and Air Max 90 redefined sneaker designs with their "visible air" heel units. The Air Huarache crossed over from runners to fashion-conscious city-dwellers thanks to its unconventional exoskeleton. While the popularity of the Huarache has ebbed and flowed since its 1991 launch, the model is currently in heavy rotation among sneakerheads, making it an ideal choice for Nike's self-lacing Adapt technology.
Nike designer Tinker Hatfield makes the case for self-lacing shoes
Tinker Hatfield made people jump off their seat at a SXSW 2019 panel. Literally. The legendary Nike designer, who's behind the Air Max and most iconic Air Jordans, took off the sneakers he wore to the stage and gave them away to one lucky person in the crowd. Then, to top it all off, Hatfield put on a pair of yet-to-be-released Nike Reacts -- no big deal. But he didn't come to Austin just to hype up sneakerheads. During his session, Hatfield of course talked about the Nike Mag, HyperAdapt and Adapt BB, the three self-lacing shoes he has designed for the sportswear giant.
