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Nike's new NYC flagship store is fueled by its mobile app
New York City's 5th Avenue shopping district is home to iconic brands like Tiffany & Co., Gucci, Versace and Adidas, but for the past few months a big member of that list has been missing: Nike. The company closed its flagship NikeTown store at the end of 2017, reportedly in part because it didn't want to be a tenant of the Trump Organization. But Nike never planned to leave 5th Avenue for good, and now it's back with a 68,000-square-foot, six-story space called the "House of Innovation 000." The store, which opened today, was designed with the Nike app in mind -- in what the company is calling a blueprint for its future retail locations.
Edgar Alvarez11.15.2018Nike confirms 'pilot' partnership with Amazon
Nike's Q4 earnings report is notable today because CEO Mark Parker confirmed reports that the company will start selling some items directly on Amazon. In the US, we're executing a new pilot with Amazon with a limited Nike product assortment. As we do with all of our partners, we're looking for ways to improve the Nike consumer experience on Amazon by elevating the way the brand is presented and increasing the quality of product storytelling. We're in the early stages, but we look forward to evaluating the results of the pilot. For Nike, part of the reason for the arrangement is so that it can help fight the distribution of counterfeit items, however, his comment about a "limited product assortment" leaves me wondering what exactly will be available on Amazon.
Richard Lawler06.30.2017The only thing new about Nike's latest Apple Watch is the band
When the Apple Watch Series 2 debuted some beefed-up fitness tracking features last year, the Nike+ variation looked like it would finally realize the full potential of Apple and Nike's long-running partnership. For the same price as the standard Apple Watch, the Nike edition comes preloaded with the Nike+ Run Club app, exclusive Siri commands and two run-oriented watch faces -- making it a no-brainer for runners already in the market for some Apple wristwear. Now Nike's designers are back with a new "neutral-toned" colorway just in time for the Spring running season.
Andrew Dalton04.20.2017The Apple Watch Nike+ is a running watch I might actually use
I've been wearing the original Apple Watch every day for the past eight months, but never as a running watch. As much as I enjoy the device for its notifications, slick Activity app and stylish design, I would never, ever trust it on a training run. My hangup, and many runners' hangup, has been the lack of a GPS radio. Without that crucial bit of technology, the distance tracking is off -- and no, running with your iPhone on your person to triangulate your location isn't the same. Needless to say, if your distance tracking is inaccurate, your average pace will be inaccurate, and to a runner, even a casual one, that is bad news indeed. So until now, I've been sticking with my trusty Garmin Forerunner watch, even as I continue to use the Apple Watch for everyday step-tracking. With the newest-gen Apple Watch, though, I might be willing to reconsider.
Dana Wollman09.07.2016Apple and Nike have made a special edition Watch Series 2
Looks like Tim Cook's appointment as lead independent director on Nike's board earlier this year preempted a deeper relationship forming between the two companies. Alongside the Apple Watch Series 2 with built-in GPS, a special Nike+ edition of the wearable was announced on stage today. Aimed squarely at runners, the Nike version features custom software including special watch faces and the Run Club app. This is for quick-starting workouts, receiving personal coaching plans and keeping you motivated with various reasons you might want to get that lactic acid flowing, such as pitting you against friends or reminding you it's nice outside.
Jamie Rigg09.07.2016Self-lacing Nikes are real, will go on sale later this year
While we're still waiting for the Back to the Future-styled Nike Mag, the company has unveiled its first "self-lacing" shoe in another silhouette. The Nike HyperAdapt 1.0 senses the presence of the wearer's heel, and tightens its laces accordingly. Senior Innovator Tiffany Beers led the project, and says once the shoe is on, the wearer can adjust the fit with two buttons on the side to get things perfect.
Richard Lawler03.17.2016Nike+ Running app soundtracks your morning jog with Spotify tunes
Sure, Adidas already offers ways to outfit your run with tunes from Spotify, and now Nike is looking to do the same. The latter footwear company updated its Nike+ Running app to pipe in the streaming service's songs from within. In addition to spinning the Nike+ Run Club playlists Spotify announced a while back, the update also creates playlists based on a pace goal and music preference -- a feature that's called Pace Stations. Once that info is entered, the software then calculates the target beats per minute (BPM) before compiling a 100-song playlist to serve as a guide. Match your stride to the pace of the music and you'll reach your goal. Nike says it's "the first-of-its-kind instructive experience then guides runners to their goals when they step in-beat to the prescribed songs." Unfortunately, the Pace Stations are an iOS-only feature.
Billy Steele07.20.2015Nike finally introduces a Fuelband app for Android
Despite rumors of the Nike+ Fuelband's demise (and a cozy relationship with Apple), the sportswear maker has finally expanded its compatibility by releasing a sync app for Android. Just like the iOS companion app, it communicates with Nike's wearable fitness tracker over Bluetooth, but this one only works with the newer Fuelband SE and a select list of Android phones. Requiring Android 4.3 and Bluetooth LE support, right now that list includes the Samsung Galaxy S3, Samsung Galaxy S4, Samsung Galaxy S5, HTC One, Nexus 5 and the Moto X. Last year Nike denied it even had an Android app in the works, and yet here we are. The feature list looks comparable to the iOS version, but coming more than two years after the Fuelband originally launched, we're wondering how Nike+ will fit into the health and wearable plans being laid out by Apple, Google and the rest.
Richard Lawler06.17.2014Nike+ Running for iPhone now keeps you motivated with a coaching mode
Let's face it: Many people will need some motivation to shed those holiday pounds. Thankfully, an update to the Nike+ Running app for iOS is here to get folks moving. The fitness tool now includes a Nike+ Coach mode that delivers training programs based on both ambition and skill level; athletes can gently work up to a 5K or go all-out with marathon training. Should they start slacking, the app can also send run reminders and offer tips. We can't promise that Nike's coaching will make up for any turkey overdoses this year, but hey, the app is free -- it won't hurt to give the new feature a spin.
Jon Fingas12.20.2013Nike FuelBand SE review: more social features, much longer battery life
Nike's new FuelBand is now out, and following a few weeks of running in parks, walking around exhibition halls and the occasional all-out exercise session, well, I'm pretty tired. Fortunately, I only needed to charge Nike's new wearable once in my first eight days of use. Indeed, that's the main benefit to Nike's Second Edition (SE) FuelBand: thanks to an energy-efficient Bluetooth Low Energy (LE) radio, it promises much-improved battery life over its predecessor. When it comes to the physical hardware, however, its appearance has barely changed since 2012, save for three new color options (and a highfalutin' Rose Gold one). Its fitness-tracking capabilities haven't changed either, although Nike has promised improvements in accuracy and a better ability to sense when you're attempting to game the FuelBand. Beneath the matte black surface, however, there's been more progress: Nike+, the FuelBand's companion app, is friendlier than ever, with the ability to group your buddies into separate categories. There are also new hourly reminders to stay active throughout the day and a Sessions feature to monitor activity in a set timeframe. More than ever, though, Nike's finding itself in a crowded wearables market. Though it was one of the early victors, has it done enough to maintain its lead? Grab your water bottle and we'll walk you through it.
Mat Smith11.27.2013Nike+ Move for iPhone 5s is a gateway to activity apps, won't replace a FuelBand
While Apple was explaining the iPhone 5s' new M7 motion coprocessor, it mentioned a Nike+ Move tracking app that left us wondering about the FuelBand's fate -- is it redundant? In a word, no. Nike tells us that Move is simply an "introductory experience" that generates a Nike Fuel score based on day-to-day movements. Those serious about activity tracking will want to continue using a FuelBand or the Nike+ Running app, the company says. While that news may prove disappointing for some fitness gurus, we wouldn't be too worried at this stage -- there are likely to be at least a few apps that combine M7 support with advanced features.
Jon Fingas09.10.2013Inside the Nike+ Accelerator: Fueling the quantified-self movement
Imagine setting aside three months of your life to pursue a dream. As romantic as the idea may seem, it requires a gut check somewhere along the way. Recently, a handful of entrepreneurs said goodbye to their families and loved ones, and in some cases, flew across the globe for an opportunity to do just that. Some put their budding companies on hold, while others came only with an unwavering belief in their idea. In all, 10 companies converged on the Nike+ Accelerator in Portland, Ore., this past March, each united with the goal of building products that integrate with Nike's line of fitness trackers. It's hard to underestimate the sacrifice, or the opportunity. With less than three weeks to relocate, many had to act quickly. But with a vote of confidence from Nike and its accelerator partner, TechStars, support from a vast network of mentors and industry contacts -- and just as importantly, early access to the Nike+ API -- it was a once-in-a-lifetime chance to get a head start over the competition in the burgeoning wearables industry. From the moment these entrepreneurs touched ground at PDX, the clock was already running. In just 12 weeks, they'd pitch their products to potential investors at Demo Day -- first in Portland on June 10th, and again in San Francisco on the 20th. It's a lot to accomplish in three months, and certainly unfamiliar territory for Nike as well. But even amidst the breakneck speed, one must hit the pause button and ponder Nike's motivation behind the accelerator. Ten companies were certainly given an upper hand, but can the same be said for Nike itself?
Zachary Lutz07.26.2013Nike+ Running iOS update adds social challenges, trash talk
Sometimes you need a little extra encouragement to hit the trail. The latest update to Nike+ Running for iOS should give you that friend-based push to lace up when you're feeling particularly lazy. Social competitions make up most of what's new in version 4.3, bringing in the same functionality between the app and its Nike+ FuelBand counterpart. To start a challenge, simply set a distance, a duration and invite your buddies. From there, group chats allow for motivation (read: trash talk) and checking in on your temporary frenemies' progress. Each time you clown your pals, you'll earn a medal. Like Nike+ Fuel, what those are good for is anyone's guess. After you're done topping the leaderboards, sprint to Distro's latest issue for an inside look at the swoosh company's Accelerator startup program.
Timothy J. Seppala07.24.2013Nike+ FuelBand app for iOS adds friends and sharing, no small amount of bragging
Where's the fun in owning an exercise tracker like the Nike+ FuelBand if you can't lord your healthiness over others? Nike must have wondered the same thing, as it just updated the FuelBand's iOS app to add Nike+ Friends. Wearers can now learn where their step count places them relative to their peers and share the results for all to see. Should there be any doubters, owners can attach photos, locations and mentions of nearby friends to back up their boasting. Yes, it's an upgrade that's primarily focused on oneupmanship, but it's good in our book if it makes us walk just a bit further each day.
Jon Fingas04.22.2013Nike selects ten companies to participate in Accelerator program
A couple of months after Nike opened its Accelerator startup program for registration, the sportswear giant has deemed just ten companies out of hundreds of applicants to be worthy enough to jump on board the Nike+ API train: FitDeck, GoRecess, Chroma.io, CoachBase, GoFitCause, HighFive, Sprout At Work, GeoPalz, Incomparable Things and RecBob. Selected ideas range from a deck of fitness cards to interactive gaming rewards. As a reminder, the TechStars-run program was designed to encourage companies to use Nike-collected data from devices like the Fuelband and the Sportswatch. As a reward for getting picked, the winners will undergo a three-month retreat in Portland, Oregon, where they'll develop and bring those solutions to fruition. Each company gets $20,000 to use to their advantage, along with expert advice from Nike-selected mentors. At the end of it all, they'll get to pitch their ideas to industry leaders and angel investors in the hopes of taking it to the next level. To find out what each selected participant offers, have a peek at the Nike source link below.
Nicole Lee03.19.2013Nike confirms no FuelBand app for Android in development, doesn't rule out future support
Nike's always been tight with Apple, as its Nike+ platform has gotten along with iPods and iPhones for years, and the cooperation continued with an iOS app for the FuelBand. Given the number of Android users out there, many figured the Swoosh would also release a 'droid friendly version, but it turns out those expectations will remain unfulfilled... for now. Nike Support's Twitter account confirmed as much today, saying its devs are focused on iOS and web and are not working on an Android app. Why no love for the little green 'bots? Well, Nike had this to say: To deliver the best experience for all Nike+ FuelBand users, we are focusing on the FuelBand experience across iOS and nikeplus.com, where you can sync your activity, set new goals, and connect with friends. At this time, we are not working on an Android version of the mobile app. When we asked if it's shelving its Android efforts permanently, the company informed us that it was not -- meaning we may see such an app at some undisclosed time in the future. So, hope springs eternal for all you FuelBand users with Googlefied phones.
Michael Gorman02.11.2013Nike+ opens up its APIs, lets developers see what NikeFuel really is
It looks like Nike+ is making moves to get more people playing with its gear. The Next Web reports that Nike has opened up its APIs on the company developer site today, which means devs now have a way to hook into the data all those FuelBands and SportWatches generate. Among these streams of info is access to a chronological list of user activities, GPS data, and the amount of NikeFuel earned both in total and on an individual activity basis. If that's got you dreaming up fitness apps and games, head on over to the source armed with your Nike+ login info, and that treasure trove of data can be yours to play with, too. TNW goes on to point out that the APIs were freed in conjunction with Nike's Accelerator startup program, on the off chance that any of those apps are part of a worthy business plan. In case you weren't aware, the Accelerator startup incubator's run by TechStars, the same people who also provide seed money and business guidance to aspiring Kinect devs. So, idea-men and women should feel free to embrace the Xbox collaboration possibilities knowing their angel funding's coming from folks who'll understand them. Sound like something you're into? The deadline to apply is February 3rd, so those applying best be ready to hit the ground running when the Accelerator starts a month later.
Michael Gorman01.18.2013Nike+ aims to innovate wearable tech with virtual game and startup Accelerator program
With the recent resurrection of Jawbone's Up, as well as news of Nintendo's planned Wii U FitMeter, it's become clear that competition in wearables is just now heating up. And now Nike, one of the forerunners of the category, is reaching outside of the box with two new initiatives to propel adoption and expand usability of its activity-tracking devices. Announced as a teaser via its Youtube channel today, NikeFuel Missions -- a virtual game -- appears designed to motivate users by translating their collected movement data (read: NikeFuel points) into currency for escape from a gaming world "conquered by cold." Not much else has been made known about the title, but according to the company's Facebook page, further details will be revealed tomorrow, December 11th. Curious parties can head to that destination site now to sign-up for updates and register to be one of the first in line to play -- but be warned, you'll need a Nike+ device to participate. Further building upon its work in the wearables space, Nike+'s also announced the creation of a three-month long startup program, dubbed Accelerator. Set to take place in Portland, Oregon this coming March, the initiative will bring together 10 startups for an "immersive, mentor-driven" experience that aims to foster innovation and integration with its Nike+ tech. The deadline for consideration is this February 3rd, so if you think your small company could benefit from a swoosh of support, there's still plenty of time to apply at the source below. And while you're at it, be sure to click past the break for a preview of the virtual gaming goods Nike has in store.
Joseph Volpe12.10.2012iPod nano review (2012)
If you think Apple is getting a little predictable with its yearly device refreshes, you probably haven't been charting the progress of its iPod nano. While most products in the Apple line receive an update every 12 months or so, few have experienced the kind of annual reinvention of the nano. It's a rare example of the company drastically re-thinking a product with such regularity -- or of simply not really knowing what to make of it. Depending on how you look at it, this new seventh-generation iPod nano is either the latest, most optimal design of the long-running series, or it's Apple's latest shot in the dark. Even the cynics will have to agree this is a pretty good shot, thinner than ever and packing more functionality than in the past -- including Bluetooth 4.0. It sure doesn't make much of a wristwatch, but is the latest littlest iPod worth the $149 price of admission to its 16GB capacity? Read on to find out.
Tim Stevens10.12.2012Nike+ FuelBand, SportWatch GPS add some new colors for the holidays
The good news is that Nike is adding some new colors to its Nike+ connected FuelBand and SportWatch GPS lines so your wristwear can more closely match your kicks all winter. While the original translucent limited edition Nike+ FuelBand Ice won't be returning, at the end of October it will be available in new White Ice and Black Ice colors, with distribution expanded to more Nike stores in the US, Canada and UK. If you prefer GPS, precise timing and a multiplatform Nike+ Running app to LEDs, the TomTom-powered Nike+ SportWatch GPS is rolling out a new white/silver colorway. The bad news? If you were waiting for other updates, like a FuelBand with GPS, SportWatch that can pump out some MP3s while you run, FuelBand app for Android or really anything other than cosmetic changes, you're out of luck. We wouldn't let that get in the way of a workout however, check below for more details on each or return to customizing some NikeiD Lebron Xs -- your choice.
Richard Lawler10.10.2012