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Borders Books announces e-reader with apps for iPhone, OS X and the iPad
Borders has announced a very low cost e-reader that will ship in June. The device, made by Canadian company Kobo, will sell for U.S. $149.99 and come preloaded with 100 classic books. At a much lower cost than the iPad, the Barnes and Noble Nook, and the Amazon Kindle, the book reader may get some attention from bargain hunters. Borders has also announced that e-books will also be available from an app that runs on the iPhone, the iPod touch, and the iPad. There will also be a version for Apple desktops and laptops. It's not likely that the books themselves will be any cheaper than they are on other services, but Borders is likely to have a better selection that the Apple iBook Store, which is pretty thin right now. Borders says it will have a million books available online, while Apple claims to have "tens of thousands." The Kobo app (without the Borders connection) is actually already available for the iPhone and the iPad, but neither app has garnered very positive reviews. Our own Erica Sadun found some things to like about the iPad app in her preview last March.
Estimates: Nook demand beats Kindle, iPad outsells both
According to DigiTimes, the demand for Nooks exceeded that of the Kindle in March. Meanwhile, the iPad has probably outsold them both. Mingchi Kuo, a senior analyst at Digitimes, noted that e-book reader manufacturers shipped more units of the Nook to Barnes & Noble than Kindles to Amazon last month. Kuo suggested that the Nook accounted for 53% of e-book readers shipped to US vendors in March, 2010. Of course, the number of units shipped doesn't necessarily represent the number of units sold. Barnes & Noble sells Nooks at their retail stores and some university bookstores, so those stocks must be maintained. Amazon has only sold Kindles online until last weekend (they just started showing up at Target stores on Sunday). DigiTimes goes on to note that global e-book reader shipments totaled 1.43 million units in the first quarter of 2010. In the meantime, Apple sold 500,000 iPads in the first week of sales and is estimated to have broken the 1 million mark. That's US sales only. It's a bit unfair to compare the Kindle and Nook to the iPad until we know how many customers are using them to read books, how many books they purchase, etc. After all, that is the Kindle/Nook's function. Early research found that roughly 1/3 of customers intended to read books with their iPads. For reference, Apple sold 500,000 iPhones on opening weekend.
Nook outsells Kindle in March?
Given DigiTimes' spotty record when it comes to pushing rumors you might be inclined to read "Digitimes Research" as a kind of oxymoron. Unfortunately, as long as Amazon refuses to publish specifics with regard to units sold, these analyst estimates are as good as it gets. What's interesting is that DigiTimes' checks at upstream suppliers reveal that Barnes & Noble's Nook accounted for 53 percent of all e-book readers shipped to US vendors in March. Interesting since Kindle is Amazon's bestselling product and an increasing share of the company's revenue is based on sales of electronics and general merchandise. Still, it's our guess that Amazon doesn't care too much about selling its own hardware (it's in the business of selling other people's content and goods). Besides, the Kindle app is already available on a wide range of devices including Apple's iPad and a wide variety of smartphones. One place you can't install it, however, is on the steadily improving Nook.
Barnes & Noble Nook gaming and web browsing impressions
Playing some Sudoku and reading Engadget on our Nook? Yeah, we are! Obviously, after hearing about the Nook 1.3 firmware update this morning, us bookworms nabbed the latest software to check out the added features. The over-the-air update took about a total of ten minutes from start to finish, and when the e-reader had restarted the new Games, Wi-Fi, Audio, and Web shortcuts were more than obvious on the main menu. The browsing experience, which is clearly marked beta, is very similar to that on the Spring Design Alex -- you input the address on the touchscreen and an expanded view of whatever site you're visiting appears on the E-Ink display. You can use the LCD to navigate the page, though the physical page turn buttons work as well, which is actually a nice trick. It isn't the fastest browsing experience, but it'll definitely be useful for quickly reading some news or checking the weather when you are near a WiFi network – we got a page not found message over 3G. As for the Sudoku and chess games, it's all pretty standard -- the boards appear on the E-Ink screen and you use the touchscreen to input numbers or move pieces. We weren't near a Barnes & Noble to check out the borrow-a-book feature, but the navigation seems to have gotten even snappier since the 1.2 update, and the lower screen is refreshing noticeably faster. Our early verdict? Those Best Buy shoppers are getting a heck of a much better Nook than we did a few months ago. %Gallery-91603%
Nook gets web browser, free in-store reading, and games in new firmware
It's not in our nature to get all excited about firmware updates, but B&N sure seems to be bringing the good stuff in release 1.3 of the Nook's software. The major new features include a Beta release of a "basic" web browser and a Read In Store feature that's reassuringly true to its name. You'll basically be allowed to browse and read the full versions of books while inside a Barnes and Noble outlet. That looks like a win-win to us, as it directly addresses the goal of using the Nook to get people in stores while affording consumers the opportunity to get a good idea about a book. The first Android apps on the device are also offered, in the form of games like chess and sudoku, both perfectly suited to the glacially refreshing monochome screen. Speaking of which, B&N claims it's also improved page turning and loading speeds. The update is available via manual download now or you can wait for the OTA stuff to hit your Nook within the next week. [Thanks, Davorin]
Barnes & Noble Nook now up for order at Best Buy's website
Our watches may be off by a few hours or so, but April 18th it ain't. Evidently that matters not, as Barnes & Noble's Nook is now up for order on Best Buy's website, a full five days earlier than we were expecting it. 'Course, in-store pickup still isn't available, but those who plunk down the plastic online should see it ship out within a day or so. If you're still fond of these e-reader things, and you're kosher with a few quirks, the big yellow sticker would be happy to craft a shipping label with your name on it for $259.99. [Thanks, Absolution]
Best Buy confirms Nook for April 18, Greg Packer still hasn't opened his iPad (update)
With all of the Nook chatter going down at Best Buy lately, it was bound to become official sooner or later: as of this morning Reuters is reporting that the retailer will start carrying Barnes and Noble's e-reader beginning, as previously reported, on April 18. We just hope you can contain your excitement until then -- we know we'll be doing our best. Update: We just got our hands on the PR, and here is a little more detail: Not only will the Nook and B&N eBook giftcards be available at Best Buy locations and in its online store, the Geek Squad is also apparently hard at work installing the Nook eReader software on "select PCs, netbooks, tablets and smartphones" sold in its stores. The device is set to retail for $260. Peep the PR for yourself after the break.
Barnes & Noble Nook seen lying in wait at Best Buy
We've already had a pretty clear indication that the Barnes & Noble Nook would be going on sale at Best Buy soon, and we now have our firmest evidence yet courtesy of a tipster who has found Nooks aplenty lurking behind the scenes at the retailer. What's more, as you can see in the shot of an inventory screen after the break, it seems all but certain that the launch date is indeed April 18th, although there's still no confirmation of a price -- we wouldn't be counting on any discounts over Barnes & Noble itself, though.
Barnes & Noble Nook arriving at Best Buy, will go on sale April 18
Looks like the e-reader wars are heating up, retail-style: we just found out that Target will be selling the Kindle later this month, and now multiple sources are telling us that Best Buy will start selling the Barnes and Noble Nook on April 18th -- a rumor we can back up with this shot of Big Blue's inventory system. We're also informed that units are arriving at stores right now, so keep your eyes peeled -- we're assuming an overeager stocker will let one slip out onto the floor sooner or later. You know you can take a photo and tip us right from the Engadget smartphone apps, right?
Sony cuts price of Reader Pocket Edition, tries to duck iPad
Even amateur prognosticators could have seen this one coming on the day that the iPad was announced. With Apple's hardware being so pretty and so full of excellent features, the only way any e-reader competitors could ever hope to beat them was with price. That's exactly what Sony is doing with their own Reader Pocket Edition, dropping it down to just $169 from $200. Of course, since the iPad is $499 (and competitors, like the Kindle and the Nook, are in between Sony's e-reader and Apple's tablet), there is a little more room for them to play with. However, someone's got to take the low road, and it looks like Sony is going to try. There is one more weakness that might possibly arise on Apple's side, and that is selection. Apple is rumored to be scrambling for content deals, while Amazon is trying to make sure that their Kindle program sits front and center everywhere it can. If Apple can't lock down content the way it wants to, Amazon and Barnes and Noble may still have a chance to secure an audience. That, combined with their lower price and more focused nature as an e-reader, could allow them to portion off some of the market. It's going to be a tough road ahead for anyone trying to compete directly with the iPad, though. Pre-orders have already been big, and as the devices make their way into the real world, sales will likely get even bigger.
Barnes & Noble eReader for iPad coming soon
That's the word from the giant U.S. bookseller. There is already a version for the iPhone and iPod touch, and Barnes & Noble says customers can expect the free software around the time of the iPad launch. The reader will give B&N customers access to more than a million eBooks, as well as selected newspapers and magazines. The Barnes 7 Noble Nook, which competes with the Amazon Kindle, has only been out a short time, but if the iPad is a success a heck of a lot more people may be reading B&N books on Apple's device rather than the Nook. Now we have to wait and see if there is a Kindle app for the iPad (other than the already-released and popular Kindle app for iPhone), but I think it is a foregone conclusion. It sounds like Apple is going to allow these competing book apps on the iPad, rather than forcing people to only use the iBooks store; if so, that's a good thing. [Via Engadget]
iPad ad reveals book pricing and NYT button
The iPad television ad that appeared during Sunday night's Oscars ceremony showed off more than the iPad's functionality. It revealed some book pricing, too. Several of the books had prices clearly displayed (you'll get a better look here), ranging from US$8 to $15. For example, Sen. Edward Kennedy's "True Compass: A Memoir" is listed for $14.99, while "Three Cups of Tea: One Man's Journey to Change the World... One Child at a Time" by Greg Mortenson and David Oliver Relin is priced at $7.99. By contrast, Appleinsider reports, those titles sell for $19.25 and $7.19 on the Kindle, respectively. We reported on a leaked list of likely initial iBookstore titles and prices in late February, but this is the first official indication of pricing from Apple -- for the record, all the prices above match up with the file we saw. It's notable that the list appears to include New York Times bestsellers as a separate category, which aligns with the sharp-eyed observations of reader Alejandro; he noticed the distinctive Times logo in the iBooks app at the bottom of the screen (see image below) at the end of the ad. Based on the leaked list, other titles we might expect to see at launch are "The Last Song" by Nicholas Sparks for $9.99, "U is for Undertow" by Sue Grafton for $12.99 and "The Wrecker" by Clive Cussler for $12.99. The iBooks application represents Apple's first foray into the ebook market, currently dominated by the Kindle and Nook. The competition is heating up before the iPad even hits stores, as HarperCollins and Macmillan have forced Amazon to re-visit their pricing policies. In January of this year, before the iPad's introduction, Amazon adopted the 70/30 revenue split that the App Store uses. An epic battle is about to erupt which can only mean one thing: Better choices and products for us, the customers!
ChangeWave: 27% of e-reader buyers wish they'd waited for the iPad
Some positive news for the iPad: ChangeWave Research says when they surveyed people who already have an e-reader, 27% wish they had waited for an iPad. Now, if someone can work out a Kindle/iPad trade-in program, there's bound to be some money in it. The survey included 3,171 consumers; it also indicates that for people planning on buying an e-reader in the next 90 days, 40% said they will buy an iPad for that purpose. 48% of those surveyed said they would buy a Kindle, 6% would opt for the Barnes & Noble Nook. Only 1 percent were interested in a Sony Reader. That kind of dramatic shift in the market is likely to be disruptive if the numbers hold up. The iPad is unlike any device offered to consumers (except for its popular little siblings the iPhone and iPod touch), and usually getting people to buy something new can be tough sledding. Even the iPhone was a direct enhancement of existing cell phones with a much better interface and media features. The news may not be all rosy for Apple. 1 in 4 potential buyers say they will likely put other Apple purchases on hold because of their iPad purchase.
Barnes and Noble CEO describes Nook as 'single best-selling product,' critical to success
In a conference call with investors yesterday, Steve Riggio described the Nook as a great success and the company's best selling product. The former is predictable, but the latter is kinda weird. You typically wait to have more than one own-brand product in order to describe anything as "best-selling," but we'll give him the benefit of the doubt and assume he's comparing the Nook against books published under the B&N name. It's still disappointing that, much like Amazon, Barnes and Noble refuses to issue actual sales figures. The closest we get to that is Steve's boast that the Nook's release has fueled a 67 percent increase in online ebook sales -- an effect that would have been even greater if the company had more stock of the device to sell. In the long term, he sees the Nook as a stimulant of traffic and sales, both in its retail and online stores, and a central component of his company's strategy. As to the iPad? Steve skirted that question by noting that B&N ebooks are also available on PC, Mac, iPhone and BlackBerry devices. Which is good to know.
How would you change Barnes & Noble's Nook?
We know that some of you chaps are still waiting for your Barnes & Noble Nook to arrive, but by now, we're hoping that the vast majority (read: all) of you that were jonesing for one can finally say that yours is in-hand. For those that got one during the madness that is the holiday rush (or yesterday... that works too), we're interested to know how you'd do things differently. Are you kosher with the dual-screen approach? Is the user interface smooth enough? Would you tweak the e-book buying process? Do you wish you would've held off for some magical Mirasol-based device to hit "later this year?" Be sure to toss out your opinions in comments below, but make sure you think before you type -- the Nook sees and hears all, don'tcha know?
Nook now in stock online and in stores, with new 'More In Store' content
If you're a book lover who wants to take your relationship to another level entirely, you're in luck! It looks like Barnes and Noble has finally kicked production of the Nook in high gear, just in time for Valentine's Day. And when you do take hold of your e-reader (which should start appearing in stores this week), the company has plenty for you in the way of its all new, exclusive "More In Store" content, including: A short story by Adriana Trigiani (who you love), a Valentine's Day recipe for red velvet cupcakes from Anne Byrn, the Cake Mix Doctor, and something called "Read Between the Wines," a regular feature by renowned wine expert Kevin Zraly, a dude who tells you how to pair your favorite books with the perfect vintage. (Hint: if you're reading Tom Clancy's Ghost Recon, you might want to pop open a vintage 2007 Dancing Bull.) You can either order online (shipping is free for the time being) or, if you prefer to pick one up in person, hit up the In-Store Locator beginning February 10th to see when they're in stock at your fave B&N location. PR after the break.
Nook firmware 1.2 ready for download now (Update: video!)
Keeping up a fine tradition, Barnes & Noble has today let slip an internal memo that discusses a forthcoming version 1.2 firmware update for the Nook. There's not much in the way of info on fresh new features or optimizations, but we do know that B&N retail locations will be getting the update "this week" alongside new units shipping with v1.2 preloaded onto them. We're also told that the update would be an effortless side-loading affair via USB, but the bit about "prior to the software being released to customers" suggests that perhaps we won't all be riding the latest software by this weekend. Let's just be patient and do what we usually do: fantasize about what the future may hold. Update: Turns out B&N will be rolling out an OTA update to customers in a few days, but the manual download is all ready for collection from right here. You'll find the full list of changes after the break Update 2: Now with video, after the break. [Thanks, Doug].
E-reader statisfaction study shows 93 percent of users are happy, just not you
The wind sure changes very quickly, eh? Just a week ago the University of Georgia revealed that many of its study participants -- Athens residents who were given a Kindle to play with -- weren't happy with their e-reader experience, but yesterday a new study reported something fairly contrasting. Rather than doling out touchscreen-less e-readers to a group of people, the NPD Group surveyed more than 1,000 e-reader owners in late November last year, and found out that 93 percent of them were "very satisfied" or "somewhat satisfied" with their devices, while only 2 percent "expressed any level of dissatisfaction." The report also reveals that wireless access is the favorite feature for 60 percent of the users, while only 23 percent chose the touchscreen. Compared to last week's report, this probably shows that consumers who actually buy e-readers don't really care about the touch feature, whereas those on the outer circle are mainly waiting for more -- and no doubt cheaper -- touchscreen e-readers. Seriously though, only 34 percent wanted color screens? Those guys sure are easy to please.
Nook becomes Colorware's latest victim
Look, we know we give Colorware a hard time -- mostly because it regularly spits out miscast creations like the abominable Kindle or the unlovable DSi -- but in the case of the Nook we're a lot more ambivalent. Sure, on the one hand you can concoct clashing color schemes like the one above that only someone from Portugal can truly appreciate, but if you slide past the break you'll find tasteful color combos are possible as well. Perhaps it's the Nook's simple logo on the back and straight-line color separation, but this is one instance where we might actually be willing to shell out the $125 asking price for a fresh paintjob. Hit the source link to try your hand at designing a prettier Nook yourself. [Thanks, Kent]
'iGuide' another rumored tablet/service name from Apple
"iSlate" isn't the only less-than-exciting name that Apple may be considering for their rumored upcoming tablet release. MacRumors has uncovered another possible trademarked name for the new device: iGuide. They found what appears to be a shell company created by Apple a while back (December 2007, around the same time that the iSlate trademark was filed) designed to trademark the name "iGuide" for a new device or service. The purpose of said service? To browse, transmit and play many types of multimedia content, including videos, audio, movies, photos, and even electronic publications like books, magazines, and blogs. Obviously, this is a pretty vague stab in the dark, but paired with recent rumors that the new tablet will include some Kindle or Nook-style reader functionality, iGuide could certainly be a delivery service for the new device, sort of an iTunes but for all kinds of media, designed to deliver content directly to the reader. We're just giving out ideas here -- as I said yesterday, this thing isn't real until it is. But the possibilities are very interesting for sure. [If you want to see more speculation and prognostication around the tablet in convenient video format, check out Mike R.'s appearance on Fox Business News earlier today.]
