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Verizon CFO buries his head in the sand, claims unlimited data is 'going by the wayside'
"La la la la. I can't hear you." Verizon's CFO, Fran Shammo, might've just as well made those comments with his hands firmly cupped over his ears, as the firm's chief number cruncher told attendees at today's Goldman Sachs investor conference, "Unlimited is just a word, it doesn't really mean anything." While Sprint and T-Mobile would certainly take issue with that statement, Shammo then dug the hole deeper by saying, "That whole unlimited thing, I think, is going by the wayside." These comments were made in the context of Shammo playing up the carrier's shared data plans, wherein he explained his belief that consumers "think they consume a lot more data than they really do." Shammo also revealed that Verizon has converted more subscribers and devices over to the new scheme than it'd initially anticipated. Naturally, change within any industry takes time, but now that Sprint is in a position to offer unlimited data at a meaningful speed and T-Mobile has climbed aboard the bandwagon, Verizon may have to change its tune if a significant number of consumers decide that unlimited isn't dead after all. You can view the entire transcript at the source link below, but consider this: would you take unlimited plans into consideration when shopping between carriers, or is Mr. Shammo right that consumers really don't use that much data? Give us your thoughts in the comments below.
Shocker! Three's unlimited data adopters use lots of 3G
Three, a UK mobile network provider specializing in unlimited data packages, has reported that its customers are talking full advantage of their plans. Specifically, the average monthly usage has more than doubled this summer (we use the term loosely) from 450MB to 1.1GB over the same period last year. Smartphone users are understandably the healthiest eaters, sucking down around 1.5GB per month. With the BBC continuing to expand its 3G offerings and an undoubted increase in tablet use, tethering and the like, we imagine these figures are far from their peak. With 4G on the horizon, will Three regret positioning itself as the great provider; or, like Sprint over in the US, will it stand its ground for the sake of an advantage?
MetroPCS raises unlimited LTE data plan to $70, starts throttling others
Enjoying those quick, all-you-can-browse speeds on your LG Connect 4G? Well, it looks like soon you'll have to shell out a bit more cash to hold onto that beloved unlimited service. Earlier today, MetroPCS laid out the scheme to hike the pricing on its no-limits LTE offering, adding an extra $10 to the monthly fee. As for the others, the new $60 plan will now see a "soft" cap at 5GB of LTE data, while the lesser $50 and $40 deals are set at 2.5GB and 250MB, respectively. MetroPCS says you shouldn't worry, though, and that things "like Facebook, web surfing, etc., should continue to be solid." Good thing "solid" is unambiguous, right?
