Web-connectedToys

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  • Disney aiming to establish technology standards for web-connected toys

    by 
    Donald Melanson
    Donald Melanson
    09.13.2010

    Details are still pretty light on this one, but it looks like Disney is doing its part to add a bit of order to the wild technology frontier that is web-connected toys -- the company's consumer products division will reportedly detail a proposal to establish a set of technology standards at the Engage Conference and Expo later this month. That plan will be laid out by the head of Disney's "Toymorrow" team, Armen Mkrtchyan, who will apparently discuss what sort of standards Disney is currently looking at, and how such standards could lead to things like cost-savings and "increased playability." Unfortunately, that's about as specific as things get at the moment -- head on past the break for the complete press release.