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Runtastic may have started as a training log app, but it soon progressed to putting its badge on running watches and accessories. The Orbit was possibly the company's most confident step into the world of wearables, and today it's making another with the "proper watch" Moment activity tracker. The...

20 hours ago 0 Comments
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Adidas is no stranger to technology by any means, but it clearly feels that it needs a leg up -- the fitness equipment maker has bought fitness tech firm Runtastic for just shy of $240 million. Both companies are wonderfully vague about what the deal entails, beyond extolling the virtues of a "per...

August 5th 2015 at 7:03pm 0 Comments
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There are plenty of gadgets out there to help you improve your baseball skills, including motion-sensing connected sensors. But Adidas wants to take that to a whole different level, for recreational players and college-level athletes alike. Meet the EQT X3 RBZ, a bat designed to increase the speed...

June 11th 2015 at 7:00pm 0 Comments
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Adidas and Spotify are already quite friendly, especially when it comes to supplying workouts with the proper tunes. The duo teamed up for offline playback on the Adidas SmartRun watch and soundtracking a jog with the help of RunKeeper. Now, there's an Adidas Go app that varies music based on move...

April 29th 2015 at 6:11pm 0 Comments
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If you're into collecting limited-edition sneakers, Adidas has a new app that'll employ your phone to help nab new shoes. The Adidas Confirmed allows you to reserve new designs as they become available -- but It only works in New York City, for now. Push notifications will alert you when the reser...

February 3rd 2015 at 5:37pm 0 Comments
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In the US, child obesity is an ever-growing concern that's desperately in need of a remedy. Knowing this, Adidas is now looking to help the cause and, in the process, make it fun for young people to get fit. The sporting gear company has teamed up with Interactive Health Technologies (whose missio...

January 12th 2015 at 3:42pm 0 Comments
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It was supposed to be Spotify. Instead, it looks like Adidas will rely elsewhere to get more music for miCoach Smart Run users to listen to during workout sessions. Thanks to a new partnership with MixRadio, Adidas is bringing Nokia's Microsoft's music-streaming service to its Android-powered watc...

November 27th 2014 at 4:00am 0 Comments
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Adidas earlier this year announced its plans to offer a new miZX Flux service that allow users to print their photos on their shoes. That service has now gone live and is available to customers in the US. The service uses an iOS (or Android) app to select the shoe size and process other details ab...

November 20th 2014 at 11:00am 0 Comments
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It was about six months ago that Adidas introduced the Photo Print ZX Flux, a line of sneakers which can be easily customized by way of a mobile application. But while shoe lovers in Europe have had the chance to make their own ZX Flux since August, the same couldn't be said about people here in t...

November 11th 2014 at 8:05pm 0 Comments
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I still remember my old, favorite football like it was yesterday. It wasn't made by Nike, Adidas or even Diadora, but it lasted me for about seven years, from when I was 7 until about 14 or so. And even though, toward the end of its life, it started to look as if it had been living in a waste dump...

July 11th 2014 at 4:00pm 0 Comments