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BMW opens i Store in sync with London Olympics, shows tourists their electric destiny
Technology companies have been lining up to milk the London Olympics spotlight for all it's worth. BMW isn't shy about taking its turn, but it's not looking to cash in -- directly, we mean. The automaker is instead using its just-opened i Store to showcase everything electric and hybrid for downtown visitors who aren't busy watching the cycling. Its centerpieces are unquestionably the i3 and i8, which won't even go on sale until many months after the summer games' closing ceremonies; the i3 on the floor is closer to the street model, though, and will tease EV drivers with BMW's option packs. Should that make your bank account cringe far too soon, the i Pedelec scooter and the i Wallbox charger will be hanging around as well. If you didn't book a ticket to Heathrow in time, don't panic: the i line is going on a world tour this year that starts in Rome, swings past the US and Japan, and comes full circle to London in 2013.
BMW's i Pedelec hitches lift (and top-up) from plug-in i3 electric car
The i Pedelec electric bike has just been given a range boost -- in a way. BMW's created a new concept version of its i3 electric vehicle, which dedicates the rear half of the car to housing a pair of BMW's fold-up cycles. When docked inside the vehicle, the bikes can be recharged, although the car maker hasn't released specifics on how many charges the electric car prototype can dole out. With a top speed of 16 mph and a range of up to 25 miles (depending on the amount of assistance needed), around 200 of these i Pedelecs will join BMW's vehicle fleet for next month's Olympics in London. While there's no sight of pricing for high-earning cyclists in need of some electric oomph, the prototype car will set eco road-warriors back around $56,000.
